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Marketing Madness

Marketing Madness

Is Article Marketing Dead?

In recent days, there has been a virtual maelstrom of outcry and heated opinions on Google's recent algorithm "shift". Nowhere else has ...
Alex Becker -
Marketing Madness

LinkBuilding 101

Most people understand by now that links have a very real influence on rankings in search engines. How it works and in...
Pesach Lattin -
Marketing Madness

How to Get Higher Affiliate Payout Raises

I commonly hear from affiliates the same thing: that they need better payouts and more importantly, why they aren’t getting a better...
Pesach Lattin -
Marketing Madness

Five Tips on Creating Women’s Oriented Mailing Lists.

I’ve been very much into niche based marketing the last few months, believing that its one of the sure fire ways for performance based...
Pesach Lattin -
Marketing Madness

Google Farming Update: Quest for Quality

During this week, Google announced a significant algorithm-update which aims to increase quality in Google’s search results. Domains containing low-quality content are supposed...
Pesach Lattin -
Marketing Madness

The Four Pillars of Building Trust to Increase Conversions

Human beings are social creatures that seek out companionship and relationships. Our map of reality can be viewed as a series of concentric circles...
Alex Becker -
Marketing Madness

Three Types of Offers that Always Work

Despite the growing popularity of Internet TV, both DishNetwork and DirectTV are a growing business.  A lot of it has to do with the...
Pesach Lattin -
Marketing Madness

Ways to Ensure Profitability with 7Search

It's the New Guy, back again with lessons learned and wishing to share my insight with you. I'd like to believe that the...
Alex Becker -
Marketing Madness

Five Categories of CPA Offers that are Converting.

Time for our round-up of highly converting offers and ideas how to convert them even better.  If you aren’t trying new offers and new...
Pesach Lattin -
Marketing Madness

3 Ways to Set Expectations at Sign Up

“I didn’t sign up for this!” An impulsive and angered hand clicks the “Mark as Spam” button. Spam complaints can tell you a...
Alex Becker -
Marketing Madness

Seal the Deal: 10 Tips for Writing the Ultimate Landing Page

I have a client with a deep-pocket online media budget. Google Adwords PPC, banner ads on major news sites. We’re talking some sizable...
Alex Becker -
Marketing Madness

Higher Landing Page Conversions: Paradox of Choice

Last week we talked about a simple problem with many landing pages: too many choices. It’s simple: despite what people think, that more choices...
Pesach Lattin -
Marketing Madness

Four common issues with landing pages

Four common issues with landing pages According to my analysis, one of these four issues (if not all) were the most common causes of poor...
Paras Chopra -
Marketing Madness

Scrolling and Attention

Summary: Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of...
Alex Becker -
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In a galaxy far, far away, where the mystic forces of programmatic advertising wield their power across the vast...
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The Future of Shoppable TV: The Grand Merchandising Merge

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