Email Marketing

Mailchimp Strikes Again: Another Data Breach Leaks Info of 133 Customers

It seems like the Atlanta-based email marketing and newsletter service, Mailchimp, is having a hard time keeping its customers' data secure. The...

treaming Video Advertising’s Dirty Secret

The data is in: streaming has finally overtaken cable as the most popular source of television content in the U.S.

Growth Hacking Marketing: From the Experts

According to the Oxford dictionary, hacking is ‘the gaining of unauthorized access to data in a system or computer’ and we all...

7 Email Marketing Practices for Newbies that Everyone Needs to Know

Email is an indispensable communication tool for our business. This is because it is a free, fast and reliable form of communication...

How BIMI Campaigns Improves Email Marketing Results and Creates Brand Identity

Email isn’t just a 1-to-1 communication tool. It’s not even just a group communication tool any more. It’s the heart of business,...

 Pipedrive Acquires Email Service Provider Company Mailigen

CRM company Pipedrive today announced that it has acquired Mailigen, provider of a cost-effective, easy-to-use email marketing automation solution. Mailigen, the first acquisition in the...

Five Email Marketing Trends You May Have Missed

Many marketers share a common predicament; they often understand the strategic value of using technology to improve customer engagement, but they don’t...

119 Facts You Don’t Know About Email Marketing

Email marketing is generally considered one of the most effective advertising strategies for businesses, but did you know that around 77% of...

Latest news

The Unraveling of a Vision: ANA and PwC’s Quest for Transparency in Programmatic Advertising

In December 2021, a ray of hope shone upon the programmatic media-buying landscape as the Association of...

Impact.com’s Playbook for Affiliate Marketing Dominance in 202

In the fast-paced world of digital marketing, the winds of change are blowing stronger than ever, and...

Can Connected TV (CTV) Outgrow Its Issues and Reach Its Full Potential?

Connected TV (CTV) advertising is like a brilliant but slightly flawed diamond in the rough. It has...

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Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.