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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Anthony Toklo hired as CMO of Davis-Standard

Davis-Standard has appointed Anthony Toklo as the company's chief marketing officer. His new position will see him oversee the company's global marketing...

How Luxury Brands Are Embracing Immersive Content (UPDATED)

As any fashionista knows, luxury brands are always one step ahead of the competition. They have to be, to maintain their high-end...

Are Your Ads Funding Terrorism?

While brands are rightly concerned about their advertising showing on sites that promote white supremacy and terrorism, they may be surprised to...

Ringless Voicemail Classified as Calls Under TCPA

Ringless voicemails have always been a thorn in our sides, but now they're also a thorn in the FCC's side. The Federal...

Kari Shimmel Promoted to CEO of Campbell Ewald

In a move that's sure to make history, Interpublic Group's Campbell Ewald has promoted Kari Shimmel, making her the first female CEO...

Half of Americans Agree with Brands Quitting Twitter

According to a survey of 500 American adults fielded by Pollfish on Tuesday, more than half—49%—agree with the decisions made by big...

AdBlockers: New Threat or Boon?

We know that ad blockers are good for you. They're like your favorite health food: they're full of fiber and antioxidants, but...

Is Social Media Dying as a Sales Tool?

Social media is dying as a sales tool. It’s just that no one knows it yet. It’s true: brands...

Must read

How Luxury Brands Are Embracing Immersive Content (UPDATED)

As any fashionista knows, luxury brands are...

Are Your Ads Funding Terrorism?

While brands are rightly concerned about their...
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