Day Trading Mistakes Beginners Should Avoid (by Ido Fishman)

Ido Fishman recommends that you put your money into something insured by a bank or a money market account. Likewise, you can also dip your toes in the cryptocurrency market, which has become a household name these days and can give you some good returns.

Why So Much Fraud in Online Advertising?

I’ve been tracking down fraudsters for quite a bit, first for the US Secret Service, and then in the advertising industry in my publications. Nothing really irks me so much...

Regulating the Metaverse: The Rise of Virtual Influencers

In recent months, the metaverse has become an increasingly popular buzzword. Companies are building metaverse platforms and exploring unique ways of engaging consumers within these new digital landscapes. Influencer marketing...

Is Roblox the Metaverse?

More on Roblox and the Metaverse. I'm absolutely fascinated with Roblox because it seems to have done what Facebook WANTS to do, years ago. And continues to do well. Roblox...

Programmatic Media Fraud is Overwhelming

Let's do some thought exercises around the programmatic media that you're buying. The following thought-starters are going to be mind-bending and thought-provoking. Hopefully you will keep an open mind, as...

OTT Advertising is Growing in Leaps and Bounds

Cord cutting has grown substantially since 2015. Currently, only 56% of Americans report watching TV through cable or satellite, down from 76% in 2015. However, 78% of consumers living...