LATEST NEWS

The Metaverse: Rise of the Phoenix or Dead in the Water? Don’t Believe the Hype!

Ladies and gentlemen, we gather here today to mourn the supposed death of the Metaverse. Or do...

Dolphin Entertainment makes a Splash with New CMO Hire Ellie Doty

Dolphin Entertainment, Inc. (NASDAQ:DLPN) has made a major splash in the entertainment, hospitality, and technology marketing industry...

Marketing Maverick Jeremy Cornfeldt Joins Tinuiti

Tinuiti, one of the largest independent performance marketing firms in the US, has appointed Jeremy Cornfeldt as...

When the Going Gets Tough, the Tough Get Creative: Marketing Strategies for Economic Uncertainty

As the world grapples with economic uncertainty and fears of a recession, it's important for businesses to...

Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

Digital advertising is a massive industry, with global spending on ads surpassing $600 billion in 2022. However,...

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Eric Troutman, commonly known as “the Czar” in certain legal circles, is one of the country's top...

Mary Gilbert: Revolutionizing B2B Marketing with Folloze Buyer Experience

Meet Mary Gilbert, a trailblazer in the B2B marketing industry with almost 30 years of experience under...

Tal Klein: The Wizard of Digital Engagement

In the age of digital marketing, it's essential for brands to be able to connect with their...

Kessler Group is now Onboard Partners

The Kessler Group is getting a new name. As of today, the company has...

Inside the Growing Partnership Economy

Did you know that partnership marketing is one of the fastest-growing marketing strategies out there? In fact,...

Acceleration Partners Grows with Two More Huge Acquisitions

Acceleration Partners, the leading global partnership and affiliate marketing agency, has announced a merger with Influencer Response...

The Metaverse: Rise of the Phoenix or Dead in the Water? Don’t Believe the Hype!

Ladies and gentlemen, we gather here today to mourn the supposed death of the Metaverse. Or do we? Recent buzz would have us believe that the Metaverse has met its untimely demise, but hold onto your virtual hats, dear readers, for the rumors of its death have been greatly exaggerated, as Neil Patel so eloquently noted. Once hailed as the successor to the mobile internet, the next chapter of the internet, and a job-supporting juggernaut, the Metaverse has seemingly lost its luster. With Meta's recent layoffs and an 80% decline in search traffic for...

Leaders

Laura Goldberg: The Data-Driven CMO Shaping the Future of Marketing

Laura Goldberg, a seasoned marketer with an...

Impact.com Hires Talent-Whisperer Michelle Denman as CPO

Impact.com, the world's leading partnership management platform,...

The Metaverse

Most popular Metaverse articles today, all the information you need about this growing platform.

CMOs and Leaders

Marketing Maverick Jeremy Cornfeldt Joins Tinuiti

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Tinuiti, one of the largest independent performance marketing firms in the US, has appointed Jeremy Cornfeldt as its first-ever President. With over...

Laura Goldberg: The Data-Driven CMO Shaping the Future of Marketing

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Laura Goldberg, a seasoned marketer with an impressive track record, has led growth strategies for some of the biggest names in e-commerce,...

Impact.com Hires Talent-Whisperer Michelle Denman as CPO

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Impact.com, the world's leading partnership management platform, has recently announced the appointment of Michelle Denman as their new Chief People Officer (CPO)....

The Morgan Mindset: Navigating the Complex World of Advertising

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Dave Morgan is a name that any ad-tech enthusiast would be familiar with. As the founder and CEO of Simulmedia, he has...

Bad Ass Coffee of Hawaii Names Chris Ruszkowski as CMO: Bracing for Strong Brew...

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Bad Ass Coffee of Hawaii, a leading coffee franchise known for its premium sourcing of Hawaiian coffees and memorable cafes, has announced...

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

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Frios Gourmet Pops, the rapidly growing franchise known for their delicious and creative popsicle flavors, has recently appointed Jennifer Rogers as their...

Crypto

UK Crypto Firms Beware: The Watchdog is Barking with New Ad Rules and Prison Threats!

The UK's Financial Conduct Authority (FCA) has issued a warning to all...

Are NFTs going to disappear in 2023?

2022 has been a wild ride, to say the least.

Crypto Firm Gemini Under Investigation

The New York Department of Financial Services (DFS) has launched an investigation...

LAWYERS RULE THE WORLD

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

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Eric Troutman, commonly known as “the Czar” in certain legal circles, is one of the country's top class action defense lawyers and...

What Marketers Need to Know About FTC Endorsement Guide Penalty Offense...

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The FTC continues to issue Notices of Penalty Offenses concerning FTC Endorsement Guide violations  to digital advertisers and marketers, both alone and...

Inside Twitter’s Child Pornography Problem

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Social media platforms have been under increasing scrutiny in recent months for their failure to police content effectively. The latest example comes...

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TV

FuboTV Drops “TV” from Brand Name in New Rebranding Effort

FuboTV, the popular virtual multichannel video programming distributor (vMVPD), has rebranded its...

The Morgan Mindset: Navigating the Complex World of Advertising

Dave Morgan is a name that any ad-tech enthusiast would be familiar...

Lights, Camera, Action: A New Dawn Breaks for TV Advertising!

In this golden age of television, we are witnessing a dramatic resurgence...

Is Netflix Dropping Microsoft Advertising?

In July 2022, Netflix announced a partnership with Microsoft that was expected...

Email Marketing

Mailchimp Strikes Again: Another Data Breach Leaks Info of 133 Customers

It seems like the Atlanta-based email marketing and newsletter service, Mailchimp, is...

treaming Video Advertising’s Dirty Secret

The data is in: streaming has finally overtaken cable as the most...

Growth Hacking Marketing: From the Experts

According to the Oxford dictionary, hacking is ‘the gaining of unauthorized access...

7 Email Marketing Practices for Newbies that Everyone Needs to Know

Email is an indispensable communication tool for our business. This is because...
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