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Netflix Is Messing Up Big Time: How the Streaming Giant Is Losing Its Way with Ads

Adtech Pesach Lattin -

Nevada Senate Showdown: How CTV is About to Shake Things Up in the Silver State

CTV/OTT Streaming Pesach Lattin -

Google’s New Playbook: Ads Next to Nazis and Naughty Bits

Marketing Madness Pesach Lattin -

The FTC vs. AI: Who Knew Regulating Lies Could Be So Complicated?

Artificial Intelligence Pesach Lattin -

Meet the Monsters of the Ad Supply Chain: Greed, Inefficiency, and Cowardice

Adtech Pesach Lattin -

What Digital Marketers Need to Know About New York Attorney General’s New Website Privacy Guides for NY Consumers and Businesses

Adtech Richard B. Newman -

Hustle Hard, Die Fast: Lessons from the Grind

Adtech Pesach Lattin -

Google’s Monopoly Game: All the Pieces, All the Power

Adtech Pesach Lattin - 2024-09-13

Roll up, roll up! Welcome to the greatest show in Silicon Valley—a legal battle royale where the DOJ is hell-bent on bringing Google’s ad...

Google’s Monopoly Game: All the Pieces, All the Power

Adtech Pesach Lattin -

Roll up, roll up! Welcome to the greatest show in Silicon Valley—a legal battle royale where the DOJ is...

Attention Metrics: Industry Savior or Snake Oil?

Adtech Pesach Lattin -

In a masterclass of déjà vu, both AdExchanger and Digiday unleashed a "scoop" yesterday announcing that the IAB and...

Can Curation Houses Be the Couples Therapist We All Need?

Adtech Pesach Lattin -

Programmatic advertising is like that friend who never stops binge-watching “The Real Housewives” — you know it’s not great...

Video Killed the Radio Star

TV Masterclass: Julian Zilberbrand’s Playbook for Modern Advertisers

CTV/OTT Streaming Pesach Lattin - 2024-07-02

Paul Atreides’ Guide to CTV: Leading Your Brand Through the Desert of Disruption

Adtech Pesach Lattin - 2024-07-01

8 Billion and Counting? The Real Deal with X’s Video View Numbers

CTV/OTT Streaming Pesach Lattin - 2024-06-24

Why Streaming Ads Make Me Want to Smash My TV

Adtech Pesach Lattin - 2024-06-09

Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

Adtech Pesach Lattin - 2024-05-21

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Adtech Pesach Lattin - 2024-05-17

Netflix and EDO: Turning Viewers into Ad Responders

CTV/OTT Streaming Pesach Lattin - 2024-05-17

Amazon’s Upfront: One Funnel to Rule Them All

CTV/OTT Streaming Pesach Lattin - 2024-05-15

The Future of Shoppable TV: The Grand Merchandising Merge

Adtech Pesach Lattin - 2024-05-09

From Zero Ads to Hero Cash: Amazon’s Prime Video Gambles with Your Screen Time

CTV/OTT Streaming Pesach Lattin - 2024-05-07

Paramount’s Corporate Musical Chairs: Bakish Leaves, Power Trio Plays On

CTV/OTT Streaming Pesach Lattin - 2024-05-02

Welcome to the Jungle: How IAB NewFronts 2024 Turned NYC into a Digital Ad Playground

Adtech Pesach Lattin - 2024-05-02

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Adtech Pesach Lattin - 2024-04-19

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

CTV/OTT Streaming Pesach Lattin - 2024-04-19

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway

CTV/OTT Streaming Pesach Lattin - 2024-04-17

Laywers

U.S. Origin Claims Should Not be Based Upon Assumptions the Components Obtained from U.S.-Based Suppliers are “All or Virtually All Made in USA”

Lawyers Run The World Richard B. Newman - 2024-07-12

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