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Profiles

Lawyers Run The World

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Eric Troutman, commonly known as “the Czar” in certain legal circles, is one of the country's top class action defense lawyers and...
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Leaders

Datavant Hires Marla Kessler as Chief Marketing Officer

We are pleased to announce the hiring of Marla Kessler as its Chief Marketing Officer. Ms. Kessler brings decades of experience in...
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Leaders

Little Caesars promotes Greg Hamilton to Chief Marketing Officer

Little Caesars has hired Greg Hamilton, promoting him internally, as its new chief marketing officer. He will replace Jeff Klein, who left...
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Leaders

Who is Kofi Amoo-Gottfried? The Man Behind DoorDash’s Marketing Dominance

Remember the last time you ordered food to be delivered to your doorstep? Chances are good that it was through DoorDash, the...
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Leaders

Who is Victoria Vaynberg of Zola?

For years, the wedding industry has been stuck in the past, relying on outdated traditions and refusing to move with the times....
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Leaders

Kathleen Saxton Appointed as Omnicom Group’s Chief Marketing Officer

In this role, Saxton will be responsible for marketing Omnicom's capabilities and its omni-channel solutions for global enterprise clients.
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Marketing Madness

The New Age of Advertising Requires a New Set of Ethics

The advertising world is ever-changing, and with that change comes a new set of challenges and ethical quandaries. No longer can...
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Lawyers Run The World

How CMOs Can Respond to Shifting Privacy Regulations

With states passing their own privacy legislation and companies being fined for alleged violations of existing laws, the privacy landscape has shifted...
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Latest news

Marketing MadnessPesach Lattin - 0

Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

Digital advertising is a massive industry, with global spending on ads surpassing $600 billion in 2022. However,...
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Artificial IntelligencePesach Lattin - 0

Generative AI in Marketing: Unleashing Creativity or Unraveling Chaos?

"Back to the future" may be an overused cliché, but it couldn't be more apt for the...
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NewsPesach Lattin - 0

Kerry Curran Joins Gen3 Marketing: The Affiliate Marketing World Just Got Smarter

The world of affiliate marketing is abuzz with the latest announcement from Gen3 Marketing, the largest independent...
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Lawyers Run The World

Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.
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ARCHIVE

Scooter’s Coffee Steps Up Game, Hiring Malorie Maddox as Chief Marketing Officer

Hiring & Management Pesach Lattin - 0
As Scooter's Coffee celebrates its 25th anniversary this March, the beloved coffee...
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Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

Marketing Madness Pesach Lattin - 0
Digital advertising is a massive industry, with global spending on ads surpassing...
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The Morgan Mindset: Navigating the Complex World of Advertising

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Dave Morgan is a name that any ad-tech enthusiast would be familiar...
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Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

Hiring & Management Pesach Lattin - 0
Exclusive Markets, the multi asset brokerage firm with a global presence, has...
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Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

Leaders Pesach Lattin - 0
Frios Gourmet Pops, the rapidly growing franchise known for their delicious and...
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The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Profiles Pesach Lattin - 0
Eric Troutman, commonly known as “the Czar” in certain legal circles, is...
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