Monday, October 21, 2024

Specials

Work Hard, Play Hard With Affillion CEO Jared Esguerra

Affillion is a major  private affiliate network.  They feature an industry-leading content locking platform, high quality email submits, and offers that are hotter than...

$4.8 Million FTC Action against Swish Marketing

At the request of the Federal Trade Commission, the U.S. District Court for the Northern District of California has ordered Swish Marketing, Inc. to...

The FTC Targets Scam Flogs But Ignores Media Companies That Promote Them

Technorati - The Federal Trade Commission has gone to war against all the fake news sites. If you’ve visited almost any real news site...

Has Google+ Already Beaten Facebook

Just within the last two years Facebook overtook Myspace as the king of social networking. Myspace has been relegated by the technology and advertising...

Why are Gurus claiming that the CPA Industry Dead?

One of the common themes I’m hearing about all the “super-affiliates” of the community is that things aren’t what they used to be like....

More on the Auto Insurance Lead Crisis

Last week, we talked about a growing issue within the auto insurance lead-generation market. The crisis as we describe is the influx of fraudulent...

Ugly is best for Landing Pages

Who knew ugly could covert so beautifully? Rebecca Black’s ‘Friday’ is a prime example. Butt Paste is another. And Craigslist is most definitely puke-worthy....

What Google’s Anti-Trust Woes Mean to Advertisers

ADOTAS – It was recently announced that Google is going to be investigated for anti-trust issues by the Federal Trade Commission. This action joins...

The Affiliate Soup: This Week’s Top 5 Tweets

This week’s affiliate soup is piping hot and conversions never tasted so good. If you’ve ever seen Joel McHale’s weekly recap of completely useless...

Top 10 CPA Networks Revealed

I’ve been doing CPA Network Surveys for almost 10 years, and have to say that this year was probably the most successful and interesting...

FTC Cracking Down on Testimonials: What Affiliates Need to Know

The Federal Trade Commission (“FTC”) continues its assault on Internet-based false and deceptive advertising, including enforcement of recently published guidelines concerning the use of...

FTC Continues Crackdown on Deceptive Internet Marketing Practices

According to a lawsuit filed May 16, 2011 by the Federal Trade Commission (“FTC”) in the U.S. District Court for the Western District of...

Five Things that Brand Media can Learn from Affiliates

One thing hasn't changed since I started working in this industry over a decade ago: brand marketers still often look at performance ...

Is Facebook Social Marketing Really That Important?

Right now, perhaps the biggest "new job" in online media is the social media manager, and similarly the social media management company. ...

Latest news

The Holiday CTV Battle: Don’t Be Late to the Party, or You’ll Miss the Whole Show

If you’re not already working on your holiday marketing strategy by the time fireworks light up the sky on...

From Pinterest to HoneyBook: Colleen Stauffer’s Wild Ride Through the Marketing Jungle

Meet Colleen Stauffer, the Chief Marketing Officer at HoneyBook, where she’s shaking up the world of marketing like a...

DSPs: The Zombie Platforms Shuffling Through AdtechWhen innovation dies but the platforms keep walking.

We’re talking about DSPs—those clunky, overstuffed jalopies that are clogging up the digital ad freeway like a never-ending traffic...

Must read

The Holiday CTV Battle: Don’t Be Late to the Party, or You’ll Miss the Whole Show

If you’re not already working on your holiday marketing...

DSPs: The Zombie Platforms Shuffling Through AdtechWhen innovation dies but the platforms keep walking.

We’re talking about DSPs—those clunky, overstuffed jalopies that are...

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