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Monthly Archives: March, 2013

Leaders

Performance Marketing Insights NYC Huge Success

The first high-level Performance Marketing Summit of sorts, “Performance Marketing Insights” was launched this week, and from all the attendees feedback, it was a...
Murray Newlands -
Marketing Madness

I Will Help Your Affiliate Business Get Started

Dan Cohen of TradeDoubler talks with Murray about their Zoo Project. The Zoo Project supports aspiring entrepreneurs to transform their business ideas into reality....
Murray Newlands -
Marketing Madness

WhatRunsWhere Launches First In-App Ad Tracking Service

 San Diego – Giving advertisers and agencies the ability to track competitors’ use of in-app advertising for the first time, WhatRunsWhere (www.whatrunswhere.com), the service that...
Press Release -
Marketing Madness

YouTube OneChannel: A Better Look and More Options for Users

Recently, Facebook gave Facebook users and Facebook marketers something to wonder about, announcing their new big News Feed redesign. For some time this redesign...
Pesach Lattin -
Marketing Madness

FTC Text Message Spammer Summary

When it comes to advertising through the use of text messages, things can go either very smoothly or they can get very aggravating. There...
Pesach Lattin -
Marketing Madness

Mobile Deals Have the Collegiate Community Excited

Even though college students may not like receiving advertisements on their mobile devices, there is no doubt that they are heavy mobile users. A...
Pesach Lattin -
Leaders

Next Generation EDU Lead Generation with Sean McCormick

Sean McCormick talks about its Imagine Platform which has been created specifically to generate high quality leads for the EDU space. What is unique...
Murray Newlands -
Lawyers Run The World

Bad News: Advertisers Liable Under California’s Anti-Commercial-Spam Law

On March 4th, 2013, in the matter of Bank v. American Home Shield Corp., the U.S. District Court for the Eastern District of New...
Richard B. Newman -
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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with a shiny new toy to monitor the streaming wars. Introducing...
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CTV/OTT Streaming

Netflix and EDO: Turning Viewers into Ad Responders

Alright folks, grab your popcorn because Netflix is taking a sledgehammer to the streaming ad game. At its recent...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of "Ad Tech Gone Wild." Picture this: Colossus Media LLC, strutting...

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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of...

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