Thursday, September 12, 2024

Most recent articles by:

Press Release

This is a press release issued by the company involved. Performance Marketing Insider publishes press releases that we feel are useful for the industry at large. You can send all press releases to press@pacedm2.wpengine.com

PM Digital and NetBooster, partner to form one of the biggest independent agency networks

NEW YORK, Feb. 18, 2016 /PRNewswire/ -- PM Digital, a leading full-service integrated marketing agency, and NetBooster, a Europeand Middle East based digital performance marketing...

BizProfits Announces Transition to CPA Network

BizProfits.com announced its transition to a CPA network and launched a completely new optimized website to better cater to the needs of both publishers...

Bevo Media Bought by Vize Capital

Bevo Media (http://www.bevomedia.com/), a popular tracking platform and ad exchange in the performance marketing industry, has been acquired by Silicon Valley-based private equity firm...

Clickbooth Partners with Invoca

SARASOTA, Fla.--(BUSINESS WIRE)--Clickbooth, the exclusive performance network, announced today it has selected Invoca’s Call Intelligence Platform to bring the value of calls to its...

Performance Horizon Group Gets $10M Financing

Performance Horizon Group (PHG), the leading provider of partner marketing solutions for enterprises, announced today it has raised $10 million in Series B funding...

Montel Williams Payday Lenders Get Hit by Attorney General

Attorney General Lisa Madigan today filed five lawsuits in a sweep cracking down on unlicensed, online payday lenders and a loan lead generator promoted...

Neverblue Celebrates 10 Years with Chocolate Party

Neverblue announced today the launch of its ten year anniversary celebrations, which are kicking off at Affiliate Summit West in Las Vegas, January 12th-14th,...

Pharmacy2U Appoints MoreNiche

Date: 12 December 2013. Pharmacy2U, the UK’s leading dedicated online doctor  and pharmacy, has appointed MoreNiche (www.moreniche.com) to complement its affiliate marketing programme. The NHS...

Must read

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and...

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops...

How Advertisers Are Betting Big on Gamers in Q3 and Q4

There’s an audience, and then there are gamers. Imagine...

How Jon Walsh Built Adtech’s Largest Chat Empire (and Shook Up the Job Market)

Jon Walsh isn’t just a name in adtech; he’s...

Netflix Is Messing Up Big Time: How the Streaming Giant Is Losing Its Way with Ads

Netflix, once the uncontested ruler of the streaming universe,...

Google’s New Playbook: Ads Next to Nazis and Naughty Bits

Well, well, well, what do we have here? It...

Meet the Monsters of the Ad Supply Chain: Greed, Inefficiency, and Cowardice

Ok, this might get me killed by the secret...

The Unfiltered Genius of Terence Kawaja: How Adtech’s Peter Pan Refuses to Grow Up

If you’ve been anywhere near the ad tech world...