A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority in connection with investigations. CIDs may require the production of documents – including electronically stored information… How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)
Recipients of FTC warning letters and notices of penalty offense should be on high alert and act quickly. Their advertising and marketing practices could be in violation of applicable legal regulations. What is an FTC… Did Your Company Receive a Letter From the FTC? FTC Warning Letters and Notices of Penalty Offense
The Federal Trade Commission is watching the healthcare lead generation industry closely. On December 10, 2024, the Federal Trade Commission announced that it has sent warning letters to 21 companies that market or generate leads… FTC Sends Warning Letters to Healthcare Lead Generators
On July 30, 2024, New York Attorney General Letitia James announced the launch of two privacy guides on the Office of the Attorney General (OAG) website: a Business Guide to Website Privacy Controls and a Consumer Guide to… What Digital Marketers Need to Know About New York Attorney General’s New Website Privacy Guides for NY Consumers and Businesses
On August 14, 2024, the Federal Trade Commission announced a Final Rule combatting bogus consumer reviews and testimonials by prohibiting their sale or purchase. The Rule allows the FTC to strengthen enforcement, seek civil penalties against violators… FTC Announces Final Rule Banning Fake Reviews and Testimonials
As noted in a prior post by an FTC Made in USA law fim, manufacturers and marketers cannot simply assume that the components or ingredients they obtain from U.S.-based suppliers are “all or virtually all… U.S. Origin Claims Should Not be Based Upon Assumptions the Components Obtained from U.S.-Based Suppliers are “All or Virtually All Made in USA”
Advertising agencies are potentially liable to the Federal Trade Commission for deceptive acts or practices, along with their clients. The FTC will consider numerous factors, including, but not limited to, the extent to which the… Ad Agency Liability and the FTC
The FTC has initiated a number of investigations and enforcement actions in recent years holding companies responsible for consumer injury caused by others or in which they directly participated in the misconduct. For example, when one company… Third Party FTC Liability for Participating in Deceptive Advertising Practices
The rule gives the FTC stronger tools to combat those that impersonate government agencies and businesses, enabling the FTC to file federal court cases seeking civil penalties The Federal Trade Commission’s new rule on government… FTC Impersonation Rule Now in Effect
As blogged about recently, on March 7, 2024, the Federal Trade Commission announced a final rule extending telemarketing fraud protections to businesses and updating the Telemarketing Sales Rule’s recordkeeping requirements. Specifically, the final rule implements updates… Telemarketers and Lead Generators Take Note of FTC’s New TSR Recordkeeping Rules
Leading FTC Investigation and Enforcement Defense Lawyer Discusses How Marketers Can Best Position Themselves if They Become the Subject of an FTC (or other regulatory) Civil Investigative Demand or Subpoena A Federal Trade Commission Civil… The Art of Responding to an FTC CID
On November 2, 2023, the Federal Trade Commission announced that it is taking action against personal finance app provider Brigit, alleging that its promises of “instant” cash advances of up to $250 for people living… FTC Action Leads to $18MM in Refunds for Alleged Deceptive Promises About Cash Advances, Hidden Fees and Blocked Cancellation
On October 3, 2023, Google released an announcement entitled “New Gmail protections for a safer, less spammy inbox.” By February 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscription and… Email Marketing Law Update: Google Announces New Requirements for Bulk Email Senders to Gmail
In November 2019, the Federal Trade Commission filed a lawsuit against direct selling wellness company Neora, LLC (f/k/a Nerium International, LLC) and its Chief Executive Officer alleging that the company operates as an illegal pyramid… Direct Seller Defeats FTC Pyramid Scheme and Earnings Claims Allegations