Is the Metaverse Just One Big Scam?

Metaverse spending is predicted to total $5 trillion in 2030, according to a new report from McKinsey. The report, which surveyed 2,000...

Regulating the Metaverse: The Rise of Virtual Influencers

In recent months, the metaverse has become an increasingly popular buzzword. Companies are building metaverse platforms and exploring unique ways of engaging...

Is Roblox the Metaverse?

More on Roblox and the Metaverse. I'm absolutely fascinated with Roblox because it seems to have done what Facebook WANTS to do,...

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Is Augmented Reality the Future of OOH Advertising?

When you see an outdoor ad that looks like it's been there forever, but the text is...

Is the Metaverse Dead?

It's official: Apple announced it will not release an AR headset. The market is indeed flooded with...

Rupert Bedell Named CMO of Paysend

Paysend has announced the appointment of accomplished marketing specialist Rupert Bedell as Chief Marketing Officer.

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Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.