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Marketing Madness

Facebook Acquires Voice-Recognition Startup

In a move that many expect is an attempt to ‘catch up’ to Google, Apple and Microsoft with voice recognition, Facebook has recently completed...
Pesach Lattin -
Marketing Madness

The Interview – Biggest Missed Marketing Opportunity of All Time?

As the saying goes, ‘no publicity is bad publicity.’ While that is not always the case in marketing, a good marketer can almost make...
Pesach Lattin -
Leaders

Truth about Mobile Advertising. Does it Even Work?

If you’re considering mobile video ads for the New Year, you need to watch THIS video first. Heather Vale of Performance Marketing Insider speaks...
Pesach Lattin -
Marketing Madness

Meet Phreshclick and engage:BDR at Affiliate Summit

Meet the Team of Phreshclick and engage:BDR at Affiliate Summit January 18th-20th in Las Vegas! Booth 3003 and Booth 3004! Meeting requests? info@engagebdr.com engage:BDR offers advertisers fully integrated solutions. What...
Pesach Lattin -
Marketing Madness

Vapor Group, Inc. Acquires Interactive Advertising Agency

Vapor Group, Inc. is a major designer, developer and manufacturer of vaporizers and e-cigarettes in the United States.  In an effort to improve their...
Pesach Lattin -
Marketing Madness

Major Digital Ad Fraud Presentation Scheduled for CES

The Consumer Electronics Show in Las Vegas, which is running from January 6th to the 9th has just confirmed a late addition to their...
Pesach Lattin -
Email Marketing

SPAM Sent by Publishers Does Not Create Jurisdiction Over Digital Marketing Company

On December 18, 2014 in the matter of ZooBuh, Inc. v. Williams et al., the U.S. District Court for the District of Utah ruled...
Richard B. Newman -
Marketing Madness

Massive Increase in Delisting Requests to Google in 2014

According to a new report that has been compiled recently, the number of requests to delist sites has gone up by about 75% in...
Pesach Lattin -
Marketing Madness

New Study On How Canadians Access Information

A study was recently completed that looked at how Canadian citizens access the internet, and what they are doing while online.  While most people...
Pesach Lattin -
Marketing Madness

New Survey Gives Key Insights into 2015 for AdTec

The 614 Group and AdMonsters conducted a survey throughout December, where they contacted over 10,000 members of the digital media and publishing community to...
Pesach Lattin -
Specials

Nightlife Marketing Methods that Work

Are you looking to target 21-35 for your nightlife marketing efforts? Engage:BDR is one of the top display networks in the world and has...
Heather Vale -
Marketing Madness

Sarah Cugini promoted to Chief Client Officer of Brafton

Brafton, a leading news and content marketing firm, has created a new high level position within their organization.  The job title of Chief Client...
Pesach Lattin -
Lawyers Run The World

FTC Launches Biggest Disclosure Enforcement Ever

The FTC has launched an initiative that they titled, “Operation Full Disclosure” a short time ago.  The initiative is focused on making sure advertisers...
Pesach Lattin -
Marketing Madness

PeerFly Affiliates Feed 10,000 People during Holidays

PeerFly, a major affiliate network, has always strived to be the best in all that they do.  That goes beyond just providing their affiliates...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Streaming’s Big Lie: The Future of TV Is Already Broke

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