How to Turn Web Traffic into Pay Per Call

How to Turn Web Traffic into Pay Per Call

Heather Vale Goss of PACEDM (fka Performance Marketing Insider) interviews Mike Williams, Network Manager of RingPartner. In this exclusive interview, the first of two parts, find out what RingPartner is, how the pay-per-call affiliate network transitions web traffic to paid phone calls, and how that benefits both advertisers and their network of publishing distribution partners. Also … Read more

Amalia Beckmann, Customer Success Manager for Invoca

Invoca is Behind Pay-Per-Call Services

Who’s behind that pay-per-call service? What happens when you have two very sexy Canadians talking to each other? Heather Vale of Performance Marketing Insider talks with Amalia Beckmann, Customer Success Manager for Invoca, the company that provides the call automation platform for most of the pay-per-call companies you’re familiar with. In this interview at LeadsCon … Read more

What is Legal Lead Generation with Dave Parkinson of Adduco

Heather Vale of Performance Marketing Insider catches up with Jake Gyllenhaal on the red carpet… or rather, Dave Parkinson, Partner of customer acquisition marketing platform Adduco. In this interview at LeadsCon 2016 find out more about the legal lead generation company, including how many leads they generate each month, why they focus on the legal … Read more

Make & Sell Your Own Health And Beauty Products Online

How would you like your own health & beauty line? Heather Vale of Performance Marketing Insider speaks with Ash Nayerhabibi, VP of Business Development at Global Naturals, to find out how it’s possible. In this interview at Affiliate Summit West #ASW16, discover what sets them apart from other white-lable manufacturers, why it’s best to have … Read more

Reach the Top 2000 Publishers

Looking to take your advertising results to the next level? Heather Vale of Performance Marketing Insider talks with Ted Dhanik, CEO of engage:BDR, at Affiliate Summit West #ASW16. In this exclusive interview, the first of two parts, discover what’s new for engage:BDR, how they’re growing and changing, what that means for performance marketers and more. … Read more

Michael Ross on The Best Fulfillment and Shipping

Heather Vale of Performance Marketing Insider speaks with Michael A Ross, President of Rapid Fulfillment, at Affiliate Summit West #ASW16. In this interview, discover how their fulfillment services can be a benefit to both vendors and affiliates, what kind of products they ship, how you can offer your own line, and more. Rapid Fulfillment LLC offers … Read more

Rene Pour of clickBakers Maximizes ROI

How do you bake a click? Heather Vale of Performance Marketing Insider speaks with Rene Pour, Co-Founder of clickBakers. In this interview at Affiliate Summit West #ASW16, find out what clickBakers is, what tools they offer for tracking and targeting, what types of targeting he recommends for best results. A Puublisher or affiliate manages websites … Read more

How To Cross-Target Customers

Most people don’t use just one device anymore. They’re on their desktop computer, their laptop, their phone, their tablet. So ads they see on one device can be totally forgotten by the time they’re ready to buy something. How do you solve this problem? Heather Vale of Performance Marketing Insider speaks with Ted Dhanik, President … Read more

Buying Media for Health and Beauty Marketing

Want to advertise in the health and beauty vertical? Heather Vale of Performance Marketing Insider speaks with Andy Dhanik, VP of Performance Advertising for engage:BDR. In this exclusive interview, the first of two parts, discover some of the drawbacks and challenges to working in this vertical, why the learning curve is so steep, what kinds … Read more

Cameron Stewart, General Manager of Tune and HasOffers

HasOffers and Distributed Leads

Heather Vale of Performance Marketing Insider sits down with Cameron Stewart, General Manager of Tune and HasOffers. In this interview at LeadsCon in Las Vegas, discover what the deal is with those kinda cool cubes, and what new announcement HasOffers made and how it will help them engage more of the leads gen space and … Read more

Yancy Naughton, Founder of HasTraffic.

You Has Traffic? Yancy Naughton Buys Traffic

Have traffic? Want traffic? Heather Vale of Performance Marketing Insider talks to Yancy Naughton, Bow Tie Afficionado and Founder of HasTraffic. In this interview at LeadsCon in Las Vegas, discover what HasTraffic does, as well as its sister company, WantsTraffic. Also find out what’s unique about the way they buy and sell traffic, what types … Read more

Track All Leads with LeadsPedia

Heather Vale of Performance Marketing Insider talks to Karl Norelius, VP of Sales for LeadsPedia, at LeadsCon in Las Vegas. In this interview, discover how tall Karl really is, what’s up with the modern open-concept booth design, why they sponsor LeadsCon and what the LeadsPedia affiliate management and tracking platform does. Also find out how … Read more

Katie Rose Cianfaglione, Director of Affiliates for Clickbooth, at Affiliate Summit West

Clickbooth Gets New Office

Heather Vale of Performance Marketing Insider sat down with Katie Rose Cianfaglione, Director of Affiliates for Clickbooth, at Affiliate Summit West. In this exclusive interview, discover what’s new with Clickbooth, where they’ve opened a new office, what that news means to you, and why you should choose to work with Clickbooth. Also find out how … Read more