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Marketing Madness

Facebook Reactions are Live & Seem to be Very Popular

As virtually everyone knows by know, Facebook has rolled out their new ‘reactions’ on both the desktop and mobile app versions of the social...
Pesach Lattin -
Marketing Madness

Yahoo Native Works According to Infographic

While there has been quite a bit of bad news concerning Yahoo in recent weeks, not everything is looking bad.  Specifically, their native advertising...
Pesach Lattin -
Specials

Not Creative? Travel.

Traveling has always been looked at as a way to get away, but one thing that many don’t think about is that it can...
Ricky Ahuja -
Lawyers Run The World

Jeremy Johnson Case Exposes Massive Merchant Fraud Operations

Direct Marketing Kingpin Jeremy Johnson is currently representing him in a very heated criminal trial in Salt Lake City, Utah.    Before I go...
Frank Orange -
Marketing Madness

xAd Launches Location Based Buying Tool

xAd has just launched a new ad-buying tool called “MarketPlace.”  This system is built using data they have collected over the years using their...
Pesach Lattin -
Marketing Madness

Europe Moving to 52% Native Advertising

A new study conducted by Yahoo and Enders has found that native ad spending across the European region is growing quite rapidly.  They expect...
Pesach Lattin -
Marketing Madness

PM Digital and NetBooster, partner to form one of the biggest independent agency networks

NEW YORK, Feb. 18, 2016 /PRNewswire/ -- PM Digital, a leading full-service integrated marketing agency, and NetBooster, a Europeand Middle East based digital performance marketing...
Press Release -
Crypto Blockchain

Deceptive Bitcoin Company Fined $38.6 Million by FTC

The FTC has just reached a settlement with Butterfly Labs in a case dating back to 2014.  Butterfly labs is a Bitcoin mining firm...
Pesach Lattin -
Marketing Madness

TradeDoubler Now Able to Pay in Local Currencies for 200+ Countries

Performance marketing group TradeDoubler has recently completed an agreement to partner with Payoneer, which will allow them to make payments in more currencies than...
Pesach Lattin -
Marketing Madness

Google Accelerated Mobile Pages to Launch on February 24th

Google has confirmed that the Accelerated Mobile Pages (AMP) will begin showing up in their mobile search results on Wednesday, February 24th.  The AMP...
Pesach Lattin -
Marketing Madness

Right Side Ads Being Removed from Google Desktop Search

Google has just announced a fairly significant change to their SERPs.  It isn’t regarding the actual search results, but in the ads that are...
Pesach Lattin -
Leaders

Make & Sell Your Own Health And Beauty Products Online

How would you like your own health & beauty line? Heather Vale of Performance Marketing Insider speaks with Ash Nayerhabibi, VP of Business Development...
Heather Vale -
Leaders

Financial Affiliate Program with ZeroParallel

Do you work in the financial industry? Heather Vale of Performance Marketing Insider talks to John Cody, Director of Affiliate Relations for Zero Parallel....
Pesach Lattin -
Leaders

What is Native Advertising with Content.Ad?

Heather Vale of Performance Marketing Insider chats with Chris Farmer, Sales Executie of Content.Ad, at Affiliate Summit West #ASW16. In this interview, discover how...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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