Tuesday, May 14, 2024

Most recent articles by:

Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

New Jersey Hates Affiliates

New Jersey had decided to become part of a long line of  States that will try to pass a law that will tax affiliates. ...

InfoGraphic: Rebirth of Display Advertising

You’ve come a long way in a pretty short time: As this infographic from Pretarget lays out, it’s actually only been eight years since...

Rex Direct Net Selects Cake for Running Show

Cake Marketing, the SaaS division of Accelerize New Media, Inc.  announced its partnership with Rex Direct Net, a leading performance based marketing agency focused...

How is Internet Advertising Group (IAG Interactive) Still in Business?

It’s almost like an Internet advertising legend of sorts. There’s this story of this company out of Florida, called IAG Interactive that seems to...

QR Codes Might Be Proven Useless

It seems that more and more people are talking whether or not QR codes are useful. As some people pointed out, QR codes pretty...

Beta Test of New Affiliate AffClicks Platform Announced

AffClicks has recently announced the official launch of a public beta of their web analytics app. AffClicks will perform several functions for professional affiliate...

Free Photoshop Alternatives

Eli Aloisi and his special photoshop skillz got me thinking about what people should be using who can’t afford Photoshop. Also, with Photoshop getting...

Must read

Quality vs. Premium: Erez Levin Digs Into Ad Attention With a Pickaxe and Pan

Alright, gather 'round, folks. Erez Levin’s back from the...

Colossus SSP: The Dark Lord of Programmatic Advertising?

In a galaxy far, far away, where the mystic...

From Schmidt to Space: How Michael Cammarata’s AI Ambitions Could Fry the Grid

When life hands you lemons, you might make lemonade—but...

Roblox’s Year of Scale: How Ads Became the Name of the Game

Alright folks, the digital playground where avatars roam free...

Welcome to the Jungle: How IAB NewFronts 2024 Turned NYC into a Digital Ad Playground

Welcome to the jungle, otherwise known as IAB NewFronts...

Breaking Rules and Banking Wins: The Doron Wesly Doctrine

Excited to share a deeply touching and insightful episode...

Watchdog or Lapdog? Zagorski Shuffles From DoubleVerify to Outbrain’s Den

In a headline-grabbing announcement that has tongues wagging across...

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...