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Monthly Archives: November, 2012

Marketing Madness

Partner Weekly Being Investigated

It seems that the Arkansas Attorney General, Dustin McDaniel is looking at Selling Source, Partner Weekly and Money Mutual, all based out of the...
Pesach Lattin -
Marketing Madness

Apple iPad Dominates

Just as smartphones did after their first appearances years ago, tablets are growing in popularity at a rapid rate, and they are beginning to...
Pesach Lattin -
Marketing Madness

Pandora’s Changes Show What is Soon to Come?

A huge chunk of new things happening in digital marketing these days are occurring in the mobile world, as many opinions point toward the...
Pesach Lattin -
Specials

POF Creates Conversion Exclusions

POF is now offering the ability to EXCLUDE people who have already converted on YOUR CAMPAIGN! In other words, you will not continue to spend $ on people who...
Ben Louie -
Lawyers Run The World

Do Your “Standard” Industry Contracts Protect Your Best Interests?

Even the very best business law attorney may not be able to assist a company to enforce a poorly drafted agreement. The litmus test for...
Richard B. Newman -
Marketing Madness

CPALEAD Grows Revenue Through Mobile

We’re pleased to announce that we have completed a new mobile version of the Content Locker and a new mobile version of our dashboard...
Press Release -
Marketing Madness

Using Reviews to Your Advantage

Reviews are not just for restaurants anymore, since a huge chunk of the world’s business takes place on the internet now. There are countless...
Pesach Lattin -
Marketing Madness

Google Redesign Hits the Desktop Web

Even though people have for a while said that search marketing is on the road to its end, it is not going anywhere. Marketers...
Pesach Lattin -
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Why Your Programmatic Strategy Sucks Without Curation (And How to Fix It)

I’m Pesach Lattin, and if you’re not familiar with me, you probably haven’t been paying attention to the ad...
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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with a shiny new toy to monitor the streaming wars. Introducing...
CTV/OTT Streaming

Netflix and EDO: Turning Viewers into Ad Responders

Alright folks, grab your popcorn because Netflix is taking a sledgehammer to the streaming ad game. At its recent...

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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of...

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