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Monthly Archives: June, 2012

Marketing Madness

AOL Brings New Ads to Multiple Platforms

AOL was once the biggest name on the web, but since the explosion of mobile devices and Google and Facebook seemingly taking over the...
Pesach Lattin -
Marketing Madness

Android Has Bigger Success with Facebook Ads Than iPhone

The competition between Google’s Android operating systems and Apple’s iPhone operating system has been roaring on since smartphones were introduced to the public. This...
Pesach Lattin -
Marketing Madness

Matomy Offering Credit to Affiliates

Israeli powerhouse, Matomy Media group is now offering a unique plan to help affiliates hit by bad networks debts. Following in the footsteps of...
Pesach Lattin -
Specials

Using Autoresponders to Build Relationships

Regardless of what kind of product you’re marketing online or what niche you’re targeting, you should use autoresponders to put your email marketing on...
Mustafa Khundmiri -
Marketing Madness

DirectTrack Loses More Clients

One can almost feel sorry for DirectTrack, who has seen its customer base slowly dwindle this last year.  Part of their issue was the...
Pesach Lattin -
Marketing Madness

Yammer gets $1.2 Billion from Microsoft

Businesses all over the world know that keeping a network is of the utmost importance. Not only do businesses need to be in contact...
Pesach Lattin -
Leaders

CPA Doesn’t Work Says Peter Bordes

Peter Bordes isn't shy about his opinion about the changing performance marketing industry. AS the Chairman and Founder of MediaTrust, he says that CPA...
Murray Newlands -
Marketing Madness

Twitter Outages Cause Fear Around the Web

People rely so heavily on social media now that it has almost become crucial to daily life. It’s understandable in that social media brings...
Pesach Lattin -
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CTV/OTT Streaming

From Zero Ads to Hero Cash: Amazon’s Prime Video Gambles with Your Screen Time

Hello, Amazon shoppers and screen-staring society! What happens when a retail giant dabbles in ads? They don’t just enter...
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Adtech

Cracking the Code: How CVS Media Exchange is Rewriting the Rules of Retail Media with a Rebel Yell

Welcome to the world of retail media, where the stakes are high, the competition is fierce, and the jargon...
Marketing Madness

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the...

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