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News

Hiring & Management

Bad Ass Coffee of Hawaii Names Chris Ruszkowski as CMO: Bracing for Strong Brew Growth!

Bad Ass Coffee of Hawaii, a leading coffee franchise known for its premium sourcing of Hawaiian coffees and memorable cafes, has announced...
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Lawyers Run The World

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Eric Troutman, commonly known as “the Czar” in certain legal circles, is one of the country's top class action defense lawyers and...
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Leaders

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

Frios Gourmet Pops, the rapidly growing franchise known for their delicious and creative popsicle flavors, has recently appointed Jennifer Rogers as their...
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Hiring & Management

Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

Exclusive Markets, the multi asset brokerage firm with a global presence, has announced the appointment of Hemant Kumar as its new Chief...
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News

Ming Tsai’s “Roofie” Recipe: A Dash of Controversy and a Side of Backlash

Boston's culinary scene has recently been sizzling with drama - and not the kind you might find in a well-stocked pantry. Celebrity...
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Hiring & Management

Scooter’s Coffee Steps Up Game, Hiring Malorie Maddox as Chief Marketing Officer

As Scooter's Coffee celebrates its 25th anniversary this March, the beloved coffee brand is not just looking back on a storied history...
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Hiring & Management

Glossier’s Glam Squad: Meet the All-Women Exec Team Revamping the Beauty Brand

Glossier, the beauty brand known for its millennial and Gen Z appeal, is entering a new era of revitalization as it welcomes...
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Marketing Madness

GumGum Takes the Lead in Providing a Safe Ad Environment

GumGum, the contextual first, global advertising platform, has announced that it is upgrading its ad exchange to include enhanced brand safety protection...
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Latest news

Marketing MadnessPesach Lattin - 0

Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

Digital advertising is a massive industry, with global spending on ads surpassing $600 billion in 2022. However,...
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Artificial IntelligencePesach Lattin - 0

Generative AI in Marketing: Unleashing Creativity or Unraveling Chaos?

"Back to the future" may be an overused cliché, but it couldn't be more apt for the...
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NewsPesach Lattin - 0

Kerry Curran Joins Gen3 Marketing: The Affiliate Marketing World Just Got Smarter

The world of affiliate marketing is abuzz with the latest announcement from Gen3 Marketing, the largest independent...
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Lawyers Run The World

Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.
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ARCHIVE

Scooter’s Coffee Steps Up Game, Hiring Malorie Maddox as Chief Marketing Officer

News Pesach Lattin - 0
As Scooter's Coffee celebrates its 25th anniversary this March, the beloved coffee...
Read more

Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

News Pesach Lattin - 0
Digital advertising is a massive industry, with global spending on ads surpassing...
Read more

The Morgan Mindset: Navigating the Complex World of Advertising

News Pesach Lattin - 0
Dave Morgan is a name that any ad-tech enthusiast would be familiar...
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Must Read

Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

News Pesach Lattin - 0
Exclusive Markets, the multi asset brokerage firm with a global presence, has...
Read more

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

News Pesach Lattin - 0
Frios Gourmet Pops, the rapidly growing franchise known for their delicious and...
Read more

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

News Pesach Lattin - 0
Eric Troutman, commonly known as “the Czar” in certain legal circles, is...
Read more

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