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Marketing Madness

Updated Chrome Toolbar for AdSense Analytics & More

Google has recently released an update to the Google Publisher Toolbar, which will allow users to see data from Google Analytics right from this...
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Specials

How to Choose Images that will get Your Content Shared

If you’re making blog posts or any other content on your site, you will want it to be shared on Facebook, Instagram, Twitter and...
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Marketing Madness

UK Bloggers Suck at Affiliate Sales?

Millions of people from around the world start their own blog because they are hoping to have some fun publishing content, and maybe make...
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Lawyers Run The World

Why you should Avoid Surfing for Hacked Nude Celeb Pics

As I’m sure everyone has heard by now, nude and explicit images of over 100 celebrities, including Jennifer Lawrence, Victoria Justice and Kate Upton...
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Leaders

Millionaire Network Closing Doors, Screwing Everyone

Millionaire Network, the company that promoted itself as being owned by milllionaires and making millionaires has decided to shut down without notice, leaving publishers...
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Marketing Madness

Facebook Less Trusted than US Government

A series of surveys were recently conducted by MyLife, a privacy management tool, asking people how much they trust different entities with their personal...
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Lawyers Run The World

New Report on Marketing Compliance Trends Released

Keeping up to date on the latest trends in marketing and compliance is essential for all performance marketers.  With that in mind, everyone should...
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Marketing Madness

Google Authorship is Officially Dead

After about two years of pushing writers, bloggers and authors to link all their published content to their Google+ authorship profile, Google has finally...
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Marketing Madness

70% of Marketers find Video Converts Best

According to a recently conducted study by VidYard and Demand Metrics, video marketing is the most effective marketing option available today.  In addition, the...
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Leaders

Invoca Helps Close $2.5 Billion in Sales

Heather Vale Goss interviews Drew Thorne-Thomsen of Invoca. Invoca makes software that helps companies close more sales when customers call in and track where...
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Leaders

Elliott Lemenager, EVP for Leadspedia at Affiliate Summit East

Heather Vale of Performance Marketing Insider spoke with Elliott Lemenager, EVP for Leadspedia. In this interview at Affiliate Summit East in New York City,...
Heather Vale -
Specials

How To Buy Media on engage:BDR’s First-Impression

Why should you use engage:BDR’s First-Impression buy-side platform for your advertising needs, and how can you optimize your ROI? Heather Vale of Performance Marketing...
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Marketing Madness

Facebook to Punish Click-Bait Sites

Facebook has recently announced an algorithm change to their news feed that will have you seeing fewer of the ‘click bait’ stories.  You have...
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Marketing Madness

Tumblr Growing Exponentially

Most marketers are always on the lookout for that ‘next big thing’ that will let them get their brand in front of a target...
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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