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Monday, June 16, 2025
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Marketing Madness

Google Confirms New Panda Updating Rolling Out Now

In what is becoming a fairly rare event, Google has officially announced that they are pushing out an update to the Panda algorithm changes. ...
Pesach Lattin -
Marketing Madness

Russia to Crack Down on Search Engines & Social Media

According to the Moscow Times, Russia has notified top search engines and social media sites including Google, Twitter and Facebook that they need to...
Pesach Lattin -
Marketing Madness

New Whitepaper Shows Benefits of Cross Channel Retargeting

Marian Software has released a new white paper titled, “The Multiplier Effect of Integrating Search & Social Advertising – A best practices guide for...
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Marketing Madness

Performance Horizon Group Gets $10M Financing

Performance Horizon Group (PHG), the leading provider of partner marketing solutions for enterprises, announced today it has raised $10 million in Series B funding...
Press Release -
Marketing Madness

Facebook Launching Major Ad Network

Facebook will be launching out a major new ad network, which will allow them to display advertisements throughout the web, according to a recent...
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Marketing Madness

Executive Changes at Cake not Huge Deal

Had time to speak to the executive staff this morning at Cake (fka Cake Marketing) about the firing of their President Jeff McCollum and...
Pesach Lattin -
Marketing Madness

Cake Terminates President and Founder, Jeff McCollum

Despite being the main force behind the main business, Jeff McCollum, has been fired from the company he founded, Cake (fka Cake Marketing). The...
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Marketing Madness

CTR is Useless According to Study

A new study looking at mobile advertising has found that click-through rates (CTR) are not nearly as important as many people think.  The study...
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Leaders

How Neverblue has evolved in the Digital Marketing industry

Heather Vale of Performance Marketing Insider talks with Eric Gerritsen, Neverblue’s Vice President of Mobile and Asia, through the power of the internet. In...
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Marketing Madness

Facebook getting More Ad Revenue than Expected

According to a new report that was released by eMarketer, US adults typically spend about 6% of their total ‘digital media’ time on Facebook. ...
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Marketing Madness

Google no longer requiring a “Plus” account for gMail & Other Google Properties

For the past 2 ½ years Google has made it mandatory to sign up for their social network if you want to use any...
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Lawyers Run The World

Yelp Fined $450k for Violating COPPA

Yelp is, once again, in some legal trouble.  This time it is for collecting personal data from minors under the age of 13.  This...
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Email Marketing

Email Marketing Delivery Down? New Report Answers…

A new report from Return Path has been released, and sheds important information about the deliverability of email marketing messages.  While there has been...
Pesach Lattin -
Leaders

How did Neverblue Survive?

What kind of change happens over 10 years? Heather Vale of Performance Marketing Insider sat down to speak with Eric Gerritsen, Neverblue’s Vice President...
Heather Vale -
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Leaders

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Marketing Madness

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