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Email Marketing

Email Marketing

42% of Marketers Fail Email Marketing 101

GetResponse has recently published a new report titled, “State of Email Marketing by Industry.”  The report surveyed over 1800 marketers and looked at more...
Pesach Lattin -
Email Marketing

Todd Bouillon: How to Choose an Email Affiliate

Heather Vale of Performance Marketing Insider catches up with Todd Bouillon, CEO of UnsubCentral and Affiliate Summit West expert speaker on the topic of...
Pesach Lattin -
Email Marketing

Has Email Marketing Died?

Far from it people! In fact, it’s making a huge comeback and here’s why. Social media marketing kicked into high gear back in 2008...
James Carner -
Email Marketing

Study: When to Plan Your Black Friday Email Blasts

With ‘Black Friday’ right around the corner it is time to figure out exactly what you’re going to do to get your piece of...
Pesach Lattin -
Email Marketing

Get Back into Email Marketing

A few years ago, many email marketers left the commerce to explore social media avenues. Some made money, but most did not. Lately, we...
James Carner -
Email Marketing

Affiliate Marketing Increases Luxury Revenue by 91%

Luxury fashion community and online retailer Farfetch has partnered with Rakuten Linkshare to expand their affiliate marketing base. Since the inception of the partnership,...
Hannah Shannon -
Email Marketing

Google takes Email Marketing to Next Level

For many years marketers have known that a high quality email list is one of the most important tools in their box to drive...
Pesach Lattin -
Email Marketing

What is the difference between email validation and email verification?

The email list hygiene industry has metamorphosed into two categories. Email validation and email verification. I have written several articles about the two separately...
James Carner -
Email Marketing

What Emails Get 30% Open Rate?

A new email marketing study has just been released from Silverpop and it has a lot of very important information.  The study looks at...
Pesach Lattin -
Email Marketing

MailJet Email Marketing Platform Raises $11 Million for Expansion

MailJet, which is an email marketing platform, has just confirmed that they have received $11 Million in Series B funding from investors including Iris...
Pesach Lattin -
Email Marketing

Getting Your Free Digital Marketing Right

Everyone knows that digital marketing is one of the fastest growing and most effective ways to build your business today.  Whether you’re just starting...
Pesach Lattin -
Email Marketing

Purchase Performance Marketing Traffic with No Risk

How would you like to use an affiliate platform that allows you to bypass heavy testing with no risk? Heather Vale of Performance Marketing...
Pesach Lattin -
Email Marketing

Matomy Invests in Email Marketing Firm Avenlo

Matomy Media Group, which is a global digital performance advertising company has announced that they have made a ‘strategic investment’ in the email marketing...
Pesach Lattin -
Email Marketing

Mobile Email Clicks are Twice as Valuable as Desktop

Mobile is quickly becoming the dominant factor in marketing, and a new survey is making this even clearer than ever.  The survey, conducted by...
Pesach Lattin -
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