Epic Games’ Vision of the Metaverse: An Open and Interoperable Ecosystem

Epic Games’ Vision of the Metaverse: An Open and Interoperable Ecosystem

The concept of the metaverse has been around for decades, but it wasn’t until recently that it gained mainstream attention. With the rise of multiplayer games, social networks, and virtual worlds, the metaverse has become a real possibility. Epic Games, the developer behind Fortnite, is one of the companies leading the charge towards this vision. … Read more

The Future of HR Tech? HiBob’s New CMO Sarah Reynolds Thinks So

HiBob, the company behind Bob, the revolutionary HR platform, is excited to announce the appointment of Sarah Reynolds as its new Chief Marketing Officer. As a respected SaaS marketing expert, Reynolds brings with her a wealth of experience and industry knowledge that will allow HiBob to build on its reputation as a next-generation HR technology … Read more

Dolphin Entertainment makes a Splash with New CMO Hire Ellie Doty

Dolphin Entertainment, Inc. (NASDAQ:DLPN) has made a major splash in the entertainment, hospitality, and technology marketing industry with the hiring of Ellie Doty as its Chief Marketing Officer. Doty is a seasoned veteran in the world of branding and communications, with a wealth of experience in leading global consumer brands, such as Taco Bell, KFC, … Read more

Marketing Maverick Jeremy Cornfeldt Joins Tinuiti

Tinuiti, one of the largest independent performance marketing firms in the US, has appointed Jeremy Cornfeldt as its first-ever President. With over two decades of experience in brand, media, and performance marketing, Cornfeldt is expected to enhance the agency’s go-to-market solution for clients by creating total cohesion across its formidable brand and performance offerings. Cornfeldt’s … Read more

Laura Goldberg: The Data-Driven CMO Shaping the Future of Marketing

Laura Goldberg, a seasoned marketer with an impressive track record, has led growth strategies for some of the biggest names in e-commerce, including the NFL, Napster, and LegalZoom. As the current Chief Marketing Officer at Constant Contact, she has been instrumental in the company’s continued expansion, helping small businesses thrive through innovative marketing strategies. Goldberg’s … Read more

We ❤ NYC”: A New Logo with Mixed Reviews

New York City has unveiled a new logo for its “We Love NYC” campaign and the reactions have been… interesting. The design features a heart in place of the word “love” and has been stylized as “We ❤ NYC.” While some have praised the campaign’s focus on community togetherness in the post-pandemic era, many have … Read more

Impact.com Hires Talent-Whisperer Michelle Denman as CPO

Impact.com, the world’s leading partnership management platform, has recently announced the appointment of Michelle Denman as their new Chief People Officer (CPO). This is a significant move for the company as Denman brings with her more than three decades of experience in human resources, people development, talent acquisition, and organisational development. With her impressive track … Read more

Walmart teams up with Innovid to deliver smarter TV ads: Say goodbye to boring commercials

Walmart is partnering with Innovid to help advertisers on its demand-side platform create more personalized and interactive ad creatives for connected TVs. Innovid will integrate its dynamic creative optimization (DCO) technology into the Walmart DSP, allowing advertisers to optimize campaigns that deliver effective messages to consumers in real-time. The partnership is designed to enhance the … Read more

FuboTV Drops “TV” from Brand Name in New Rebranding Effort

FuboTV, the popular virtual multichannel video programming distributor (vMVPD), has rebranded its name to simply “Fubo.” The name change represents a new focus on efficient growth and reflects the company’s expanding size and scope since its launch in 2015. FuboTV reported 1.44 million North American subscribers at the end of Q4 and 251,000 net subscriber … Read more

Bad Ass Coffee of Hawaii Names Chris Ruszkowski as CMO: Bracing for Strong Brew Growth!

Bad Ass Coffee of Hawaii, a leading coffee franchise known for its premium sourcing of Hawaiian coffees and memorable cafes, has announced the appointment of Chris Ruszkowski as its Chief Marketing Officer (CMO). With proven success and more than 25 years of industry experience, Ruszkowski is a storyteller at heart and takes a customer-first approach … Read more

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

Frios Gourmet Pops, the rapidly growing franchise known for their delicious and creative popsicle flavors, has recently appointed Jennifer Rogers as their new Chief Marketing Officer. With an impressive 20 years of experience in marketing and brand management, Rogers brings a wealth of expertise to her new role at Frios. Throughout her career, Rogers has … Read more

Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

Exclusive Markets, the multi asset brokerage firm with a global presence, has announced the appointment of Hemant Kumar as its new Chief Marketing Officer. With his expertise in marketing strategy and corporate communications, Kumar will be responsible for developing product programs to facelift the company’s brand presence and reputation. As a leading capital market and … Read more

Ming Tsai’s “Roofie” Recipe: A Dash of Controversy and a Side of Backlash

Boston’s culinary scene has recently been sizzling with drama – and not the kind you might find in a well-stocked pantry. Celebrity chef Ming Tsai found himself the main course of public criticism after an on-stage interview at WBUR’s CitySpace took a turn towards the unsavory. The chef participated in the “Curated Cuisine” event alongside … Read more

Rob Armstrong Stripes Up as Zebra Technologies’ New Chief Marketing Officer

Zebra Technologies, a company that provides solutions and partners for businesses to deliver a performance edge, has announced the appointment of Rob Armstrong as its Chief Marketing Officer. Armstrong, a business and marketing executive with nearly two decades of experience, will continue to drive the company’s strategy and growth in his new role. He replaces … Read more