Thursday, March 28, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

1stClassCPA

What we are not is interested in selling you with flashy images, gimmicks, and false promises. We are a small group of experienced media...

OJQ Update.

Please read comment at the end of this post from the owner saying that they are indeed still in business and have not shut...

Fight Between Ryan Bukevicz and Nana Gilbert-Baffoe

The question that many affiliates keep on asking is, “What is better, Tracking202 or BevoMedia?” Both of them have an excellent team, with loyal...

Make Money with Amanda Knox

If you didn’t read, the Femme Fatale Amanda Knox was released from Italian Prison and has started to make her way back to the...

Amazon Re-Invites Affiliates

Now that Amazon has reached a deal  on the California Affiliate Tax in which the State of California will wait another year to enforce...

Why are Brand Media Buyers So Lazy?

I've been fortunate enough in my 12 years in this industry to have worked in direct response, brand, and then back in direct response....

Facebook Introduces New Ad Unit

Facebook has introduced a new a unit that will expand in size if friends “like” the brand it is associated with. This format will be...

What is Performance Marketing?

Performance Marketing is a method of interactive advertising which pays on a “performance” basis. Sometimes the term Affiliate marketing is used interchangeably, but they...

Must read

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the...

Ad Tech’s New Reality Show: ‘Survivor: Privacy Sandbox Edition

Alright, folks, buckle in—oh wait, we don’t do "buckle...

AI Dreams and Seattle Streams: The Gregory Kennedy Chronicles

I'm not just any host; I’m Pesach Lattin, steering...

Clicks, Codes, and Conquests: The Mike Seiman Blueprint for Digital Victory

In the digital advertising arena, Mike Seiman is not merely a...

From Mad Men to Sad Men: The Decline of Creative Courage

Creativity in marketing: that elusive muse that once danced...

Garbage In, Garbage Out: The Sticky Web of MFA Sites and How to Escape It

Ah, let's delve deeper, shall we, into this digital...

How Fred Godfrey is Making Ad Breaks the New Happy Hour

Let's cut to the chase: Fred Godfrey is not...

AdTech’s Virtuous Crusader: Drew Stein’s Audigent Revolution

So, ad tech often feels like a byzantine maze...