Thursday, March 28, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Adwords for Video to Launch

In what could be one of the best new platforms for performance marketrers, Google will start beta testing Google Adwords for Video next week....

LeadClick

As per these articles, LeadClick and EAdvertising has shut down. LeadClick was the parent company of Affiliate Network, EAdvertising. From their website "LeadClick Media ®, a...

LeadClick EAdvertising Closes Doors

LeadClickMedia, a CoreLogic company, has reportedly shut their doors. Calls to their office were unreturned, and no one picked up the operator extension. According...

Google+1 Coming to Display

Google has announced that they will be adding +1 buttons to all the ads in their display network. Similar to the “Like” button on...

Display Entrance Still Hard

Over the last few years, we’ve heard all the talk about display advertising, real time bidding platform, demand side platforms, exchanges, you name it....

Matt Cutts Says Use REL=Author Tag

If you are one of those people using Article marketing as a method of promoting your content, you should have already read some of...

NDemand to Host Biggest MeetUp Ever

If you haven’t already heard, my friend Mike Pacheo, aka “Affiliate King” is holding a kick ass meetup in Puerto Rico for about anyone...

ClickBank Kills JV Marketing Products

As we previous mentioned, ClickBank has been under enormous pressure by the FTC (Read Clickbank FTC) to make changes its program after numerous customer...

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Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the...

Ad Tech’s New Reality Show: ‘Survivor: Privacy Sandbox Edition

Alright, folks, buckle in—oh wait, we don’t do "buckle...

AI Dreams and Seattle Streams: The Gregory Kennedy Chronicles

I'm not just any host; I’m Pesach Lattin, steering...

Clicks, Codes, and Conquests: The Mike Seiman Blueprint for Digital Victory

In the digital advertising arena, Mike Seiman is not merely a...

From Mad Men to Sad Men: The Decline of Creative Courage

Creativity in marketing: that elusive muse that once danced...

Garbage In, Garbage Out: The Sticky Web of MFA Sites and How to Escape It

Ah, let's delve deeper, shall we, into this digital...

How Fred Godfrey is Making Ad Breaks the New Happy Hour

Let's cut to the chase: Fred Godfrey is not...

AdTech’s Virtuous Crusader: Drew Stein’s Audigent Revolution

So, ad tech often feels like a byzantine maze...