Tuesday, July 1, 2025

Monthly Archives: August, 2012

Huge Facebook Advertising Fails

It’s easy to think that since Facebook is a giant social network with millions of Facebookers, placing ads there will bring you lots of...

Topsy Releases a New Way to Measure Twitter Performance

Twitter gives marketers the opportunity to utilize a constant stream of social media content to plan out a successful marketing strategy to put in...

Mobile Conversions Are Up As Well

For a long time now, InMobi has proven to be a great source for anything new in the way of mobile advertising and the...

Sexy Dancers At Affiliate Summit Will Perform at Your Bar Mitzvah

In perhaps the best interview we've ever had at Performance Marketing Insider TV, Murray Newlands interviews Alexis Gonzales, the Executive Director of Sublime Star...

Smartphone Users More Likely to Buy Paid Content

The Online Publishers Association released some interesting new insight into the performance of smartphones, mobile ads, and the attitudes of smartphone users toward mobile...

Email Marketers Must Optimize for Mobile

Despite the countless forms of digital marketing that have arisen constantly over the years, email still stands strong as an internet marketing veteran. Clickthrough...

Affiliate Window Launches Skype Affiliate Program

Murray Newlands quickly interviews and seems to entertain Adam Ross the COO of Affiliate Window (formerly Buy.at), the largest UK-based affiliate company. Adam reveals...

Bad News for Banner Advertising

Even though we have seen a burst in new advertising opportunities on Facebook and social networks in general, the majority of the advertising we...

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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...