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Monthly Archives: August, 2011

Marketing Madness

Top Five Traffic Must Know Generation Blogs You Don’t Know About

The affiliate and CPA community tends to be very much incestuous when it comes to advice, bloggers and how-to-guides. Unfortunately, as some people pointed...
Pesach Lattin -
Marketing Madness

Y’all Come Back Now: Lead Generation as Concierge

Lead generation is an obvious fit for companies that have email marketing capabilities.  No lead produced on the Internet these days is stronger in...
Kevin Wallach -
Lawyers Run The World

Payday Loan Marketers Charged by FTC

At the request of the Federal Trade Commission, a federal court has halted an online operation that allegedly debited consumers’ bank accounts without their...
Richard B. Newman -
Marketing Madness

Roland Navarro Biography

Roland Navarro is currently Director, Strategic Development for MediaTrust, an online performance advertising exchange and technology company.  Prior to MediaTrust, Roland was a Partner...
Pesach Lattin -
Lawyers Run The World

Facebook Files TypoSquatting Lawsuit against Affiliate Marketers

If you didn’t notice, last week Facebook filed a lawsuit in federal court against several marketers for basically typo squatting. The lawsuit, found here...
Pesach Lattin -
Marketing Madness

Disa Johnson: HTML5 is Perfect for SEO and Affiliate Marketers

Ever wonder what the noise about some new Web programming language can mean for you? With HTML5 the possibilities seem endless. That's because largely...
Disa Johnson -
Marketing Madness

Clickback Changes Guidelines Under FTC Pressure

This week ClickBank announced new guidelines that would significantly change the way that many affiliate marketers and “JV Partner” programs would be allowed to...
Pesach Lattin -
Marketing Madness

Home Warranty Leads: The Daniel Baldwin Lead Gen

Quick, name a film starring Daniel Baldwin!  Time's up.  Can't do it?  Don't worry, neither can most people.  Truth is, though he's still more...
Kevin Wallach -
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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

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CTV/OTT Streaming

Netflix and EDO: Turning Viewers into Ad Responders

Alright folks, grab your popcorn because Netflix is taking a sledgehammer to the streaming ad game. At its recent...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of "Ad Tech Gone Wild." Picture this: Colossus Media LLC, strutting...

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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of...

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