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UrbanObserver
UrbanObserver
Sunday, December 10, 2023
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Marketing Madness
5 Reasons Why You Need to Work with Adscend Media
Recognized as a leading incentive network by affiliates, forums, and trade publications, Adscend Media has been quietly going about their business of making publishers...
Fehzan Ali
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2013-05-14
Leaders
CPALead & Peter Tarr Unlocks Revenue
We conclude our series of interview on Content Locking with the CEO of perhaps the most well-known of the content locking companies, CPALead. They...
Amy Capomaccio
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2011-12-12
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Yahoo Rises from the Digital Ashes: An AI Comeback Tale
Silicon Valley giants and plucky startups alike vie for the spotlight in the adtech world but a familiar name...
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Adtech
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Billion-Dollar Blindspots:Â The ANA Report’s Eye-Opening Revelations
In the complex world of digital advertising, the Association of National Advertisers (ANA) has released a groundbreaking report, shedding...
Adtech
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Streaming TV’s Power Couple: FreeWheel and Index Exchange Join Forces
This era is definitely characterized by the rapid and transformative growth of streaming television, and the advertising and programmatic...
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Marketing Madness
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The Partnership Pioneers: impact.com’s Game-Changing Year in Review
As 2023 sketched its vibrant narrative, impact.com dazzled as...
Adtech
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The Great Attribution Illusion: A Marketer’s Modern-Day Haunting
Attribution in marketing is a specter that haunts the...