Sunday, May 18, 2025
All

Specials

Marketing Madness

Clickbooth Announces Launch of Smarter Performance Platform

Clickbooth, the industry leading performance network, announces the release of cb:Leap (Link Enabled Affiliate Platform). cb:Leap is a patent-pending, revolutionary platform that will change...
Click Booth -
Marketing Madness

ComScore Reveals Bad Publishers with Trust Profiles

ComScore has officially launched a new program that they are calling ‘Trust Profiles’ for their programmatic buyers.  The profiles are new metrics that contain...
Pesach Lattin -
Lawyers Run The World

Law Firm Starts Investigation into Twitter for Fraud

It was recently confirmed that Twitter is being investigated by TheGrantLawFirm, PLLC for possible securities fraud.  The fraud is in connection with the Company’s...
Pesach Lattin -
Marketing Madness

Merchant Account Provider Wotring Caught by FBI

Thomas A. Wotring, who is known in the online marketing industry as a merchant account provider, has been arrested by the FBI's Cyber Task...
Pesach Lattin -
Marketing Madness

Performance Marketing Dominating UK Market

In a recent report from the UK, it looks like performance marketing is continuing to grow rapidly and produce exceptional returns on investment for...
Pesach Lattin -
Lawyers Run The World

FTC Settles with Brickstream on Mobile Tracking

The FTC has recently alleged that a small mobile tracking firm that was acquired by Brickstream in 2014 (after the activities in question) has...
Pesach Lattin -
Marketing Madness

DoubleVerify Claims No More Bot Fraud

DoubleVerify is a leader in fraud detection and prevention throughout the digital advertising industry.  In a recent announcement, they have confirmed that they have...
Pesach Lattin -
Marketing Madness

Massive Amounts of Video Being Consumed Daily

eMarketer has recently published a new study that found that adults in the US are spending a record amount of time watching video each...
Pesach Lattin -
Marketing Madness

Marketing Developer Partners Program Launched by Pinterest

Pinterest is taking the next step in making their platform friendlier to marketers.  They have launched a new program called the “marketing Developer Partners”...
Pesach Lattin -
Marketing Madness

Twitter Invests in Swirl’s In-Store Smartphone Ad Platform

Many experts agree that taking the power of digital advertising to the retail stores is a great way to reap significant benefits.  One company,...
Pesach Lattin -
Marketing Madness

Security Risk! Upgrade Your WordPress Now!

If you use WordPress for your content management system, you may have noticed a little notification in your admin page saying there is a...
Pesach Lattin -
Leaders

Buying Media for Health and Beauty Marketing

Want to advertise in the health and beauty vertical? Heather Vale of Performance Marketing Insider speaks with Andy Dhanik, VP of Performance Advertising for...
Heather Vale -
Leaders

One Question with Isiah Pohlert on Media Buying

My next victim in the "One Question" series is Isiah Pohlert, whom I had the pleasure to "formally" meet in San Diego during the...
Ricky Ahuja -
Leaders

Optimal Lead Distribution with Velocity

Heather Vale of Performance Marketing Insider speaks with Dan Salazar, VP of Inside Sales for Velocify. In this interview at LeadsCon in Las Vegas,...
Pesach Lattin -
1...596061...196Page 60 of 196

Latest news

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

You might also likeRELATED
Recommended to you

Kirk Deis, Scam or Legit Expert?

Works for: Treehouse 51 Title: DIGITAL AGENCY CEO & FOUNDER Do...
Pesach Lattin -
Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Pesach Lattin -

ARCHIVE

Must Read

Hot Topics

About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

Follow Us

© Copyright 2022 Pesach CV Lattin & ADOTAT.com