Monday, June 16, 2025
All

Specials

Lawyers Run The World

Supplement Marketers Fined $1.4 Million for Deception

The marketers of a cognitive dietary supplement will pay $1.4 million in satisfaction of a settlement resolving Federal Trade Commission charges that they deceived...
Richard B. Newman -
Marketing Madness

Facebook to Start Revenue Sharing

YouTube has been giving video creators a 55% cut of ad revenue for years now, which has helped many people make a significant amount...
Pesach Lattin -
Email Marketing

Getting Your Free Digital Marketing Right

Everyone knows that digital marketing is one of the fastest growing and most effective ways to build your business today.  Whether you’re just starting...
Pesach Lattin -
Marketing Madness

Push Notification Double Retention Rates

A new report from Kahuna finds that app retention rates at key points are more than doubled when using push notifications.  If you develop...
Pesach Lattin -
Specials

Media Buyers Guide to Targeting

It hit me the other day that many people have heard all the different buzzwords surrounding targeting, and may have even read a little...
Pesach Lattin -
Marketing Madness

AOL Signs with Bing to Sell Ads

Microsoft and AOL have just signed a new 10 year deal that has AOL carrying Bing’s listings and ads.  The display space on Microsoft...
Pesach Lattin -
Marketing Madness

Invoca Names New CEO for 2017 IPO

Invoca, which is an industry leader in call marketing automation, has announced that they are bringing on a new CEO.  Mark Woodward will take...
Pesach Lattin -
Lawyers Run The World

Airline Fined for Violating Canada SPAM Law

The Canadian Radio-television and Telecommunications Commission ("CRTC") has announced that a Canadian commuter airline has agreed to pay a C$150,000 ($120,162) administrative monetary penalty for failing...
Richard B. Newman -
Lawyers Run The World

Alert: FTC Stops Free Trial Skin Care Offers

“Risk Free Trials” have always been a popular way to bring in new customers for some industries.  The Federal Trade Commission (FTC) has recently...
Pesach Lattin -
Marketing Madness

Bing Video Search Gets Better

If you’re using video to market your business you likely put most of your effort on ensuring your videos will rank well for YouTube. ...
Pesach Lattin -
Marketing Madness

Programmic Advertising Built on Oracle Cloud

Admendo, which is a leading London based programmatic advertising platform, has just announced a new programmatic advertising offering, built on the Oracle Marketing AppCloud. ...
Pesach Lattin -
Specials

How to Attract Traffic from Big Names

No matter what kind of business you’re running or promoting, it is important to always be looking for a way to get new people...
Pesach Lattin -
Marketing Madness

Nielsen Creates Preferred Partner Program

In their recent annual client conference, Nielsen announced that they were launching a new Preferred Platform Partner Program, which would provide clients with additional...
Pesach Lattin -
Marketing Madness

Google Tries to Stop Accident Mobile Clicks

While digital ad fraud seems to get all the attention, there is another type of fake ad spend that is plaguing many marketers.  This...
Pesach Lattin -
1...535455...196Page 54 of 196

Latest news

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

You might also likeRELATED
Recommended to you

Kirk Deis, Scam or Legit Expert?

Works for: Treehouse 51 Title: DIGITAL AGENCY CEO & FOUNDER Do...
Pesach Lattin -
Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Pesach Lattin -

Must Read

About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

Follow Us

© Copyright 2022 Pesach CV Lattin & ADOTAT.com