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Monthly Archives: November, 2012

Social Media Revenue to Reach $9.2B by 2016

The predictions all seem to be getting larger and larger, even as the country’s economy stays relatively shaky. Somebody must be doing something right...

Mobile Rocked Black Friday

As one can easily imagine, Black Friday in a newfound digital world was much different this year than it was a few years back....

Mobile Growing Faster Than Anyone Thought

Digital consumers are still spending a majority of their time on desktop computers, which is where the most beneficial marketing measurements are still seen....

Facebook Updates Targeted Page Posts in Response to Complaints

Ever since Facebook released their feature of allowing brands and businesses to target their Page Posts, marketers have embraced the opportunity that the network...

Monogamy Is Overrated: It’s All About Being a Player

Together forever sounds great … in theory. But in the world of affiliate marketing, pledging your undying loyalty to one income source could be...

I’m Giving Affiliates Money to Buy Media

Seriously, there is a company now out there that’s sole purpose is to work with, among other things, affiliates in order to help them...

Ted Dhanik: Click-to-Call is Next Big Thing

Media Rockstar Ted Dhanik, CEO of Engage:BDR talks about what is hot in lead generation: click-to-call. Media buyer affiliates are having a lot of...

Clash Group Rises from the Ashes

If you are curious what happened to Clash Media, the company that went belly up in the US a little under a year ago,...

Latest news

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...