Wednesday, May 1, 2024

Monthly Archives: August, 2012

Would People Pay to Remove Facebook Ads?

Social media marketing can be achieved on countless networks around the internet, but the networks that most marketers show interest in are Twitter and...

$50M In Fraud has been Prevented by Scrubkit

Murray Newlands interviews Chris Kennedy, the CTO of ScrubKit, one of the premiere CPA fraud detection companies in the world. They estimate that they...

The Shocking History of the Mobile Device and its Impact on Marketing.

 You may not have known this, but America's obsession with mobile calling goes all the way back to the 1930.   Landline telephone users could...

Brook Schaaf: 10 Tips for Running a Successful Affiliate Program

Murray Newlands speaks to Brook Schaaf, a leading Affiliate Management expert and the CEO of Schaaf-PartnerCentric, perhaps the top affiliate management company in the...

Google Display Ad Planner Could be Huge

There are many marketers that have always relied on DoubleClick AdPlanner to help them found out anything they need to know regarding analytics of...

SEO for YouTube Equals Traffic

YouTube is more than a video sharing website, it’s also the second most popular search engine in the world. That’s right - millions of...

Don’t Ignore This: Freebies Still Drive Traffic

One of the most effective and powerful ways to get the word out about your product or service is by distributing freebies. It’s no...

YouTube Brings Pre-Roll Ads to Mobile

YouTube’s system of TrueView ads (skippable video advertisements that play before the video a user is trying to view) have worked quite well for...

Latest news

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...
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Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...