Sunday, May 5, 2024

Tag:fraud

Did You Know That 1/3 of all Online Advertising is Fraudulent?

This new Infographic from Invespcro sums up the online ad fraud situation today and how it is going to look in the future quite...

Big Drop in Programmatic Ad Fraud Reported in Q4

A recent report from Ad Age found that there was a 20% drop in the overall level of programmatic ad fraud in Q4 2015...

One Million Computers Defrauding Google AdSense

Reports are coming out about a new click-fraud botnet that is being called, “Redirector.Paco Trojan.” While new botnets are being created and discovered all...

Google Gets Monster Crazy about ClickJackers.

Clickjacking is a form of digital fraud where a hacker or other bad player will put a transparent page over another page.  To the...

Ad Bots Much More Dangerous but Less of Them

A new report from Distil Network came out looking at the state of traffic on the Internet.  This is the third annual report that...

Survey: 72% of Marketers are Victims of Fraud

Performance Marketing Insider launched a survey this month to discover what exactly was happening in the trenches with marketers in regards to fraud and...

$75 Billion A Year Lost in Fraud. Smarten Up.

$75 Billion is lost per year in ad fraud/waste.  We define “lost” as: spent with no possibility of seeing any return.  The digital marketing...

Jeremy Johnson Fraud Trial Begins

Jeremy Johnson, the owner of iWorks, a Utah-based marketing company, went on trial this past week in Federal Court – with Johnson strangely representing...

Latest news

The Intriguing Dance of Privacy, Google, and the IAB: A Closer Look at the MSPA and National String

In a move that might not set the world on fire but will certainly simmer some interest in the...
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No More Ads? How Apple’s New Safari Could Topple Google’s Empire

Get ready, internet adventurers, as Apple prepares to jazz up Safari with a suite of zippy updates and eccentric...

Kroger Precision Marketing Teams Up with Yahoo Advertising for Data-Driven Delights

In the ever-evolving landscape of digital advertising, partnerships between industry giants can often resemble a high-stakes game of chess...

Must read

Roblox’s Year of Scale: How Ads Became the Name of the Game

Alright folks, the digital playground where avatars roam free...