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Leaders

Extreme Affiliate Network?

Heather Vale of Performance Marketing Insider speaks with Erez Shalev, CEO of AffiliaXe at Affiliate Summit West. In this interview, discover what makes AffiliaXe...
Pesach Lattin -
Marketing Madness

Facebook Killing Pages in Feed

In what seems to be an ongoing trend with Facebook, the Pages are going to be seen even less than before once they complete...
Pesach Lattin -
Marketing Madness

France Wants Google’s Secrets

In the latest move against Google from countries in the European Union, France is actually trying to force the search giant to release the...
Pesach Lattin -
Marketing Madness

Altitude Digital Receives $30 Million in New Financing

Those who use digital video in any way with their company are likely going to be familiar with Altitude Digital.  This firm has been...
Pesach Lattin -
Marketing Madness

Yahoo & Microsoft Complete Search Negotiations

Earlier this year the halfway point of Yahoo & Microsoft’s deal was reached.  The deal had Bing (Microsoft’s search engine) providing the bulk of...
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Email Marketing

Matomy Invests in Email Marketing Firm Avenlo

Matomy Media Group, which is a global digital performance advertising company has announced that they have made a ‘strategic investment’ in the email marketing...
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Leaders

One Question with Charles Ngo

Hi guys - Ricky Ahuja here! I will be launching a new weekly feature called "One Question" and I will be asking you got...
Ricky Ahuja -
Lawyers Run The World

EU Filing Charges Against Google

Regulators in the European Union have decided that they are going to be filing charges against Google.  The charges, which are related to a...
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Leaders

How to Target Event Attendees Online

Ever wanted to target people at specific types of events in your advertising? Soon you'll be able to. Heather Vale of Performance Marketing Insider...
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Lawyers Run The World

Amazon Suing Fake Review Companies

In addition to being the go-to place for online shopping, Amazon has also become a leader in online reviews.  With thousands of people posting...
Pesach Lattin -
Email Marketing

Mobile Email Clicks are Twice as Valuable as Desktop

Mobile is quickly becoming the dominant factor in marketing, and a new survey is making this even clearer than ever.  The survey, conducted by...
Pesach Lattin -
Marketing Madness

Original Content = Huge Marketing Budgets

As more and more people continue to realize that having original content for their sites, social media accounts and all other marketing platforms; a...
Pesach Lattin -
Lawyers Run The World

Japanese Force Removal of Negative Reviews

In a movement being popularly called the ‘right to be forgotten’ more and more individuals as well as companies are demanding that information written...
Pesach Lattin -
Marketing Madness

Ricky Ahuja’s Affiliate Crossing Buys OfferVision

In much needed positive news: Affiliate Crossing, company originally founded by Ricky Ahuja and OfferVision, Inc. today announced that they have entered into a...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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