Friday, September 20, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

(InfoGraphic) The Value of Social Media Per Dollar

Interesting InfoGraphic that claims that you can figure a value to everything in social media. Not sure I buy it, but it's still very...

Google Will Now Kill You for Over-Optimization

For years there were rumors that if you over-optimized your site that perhaps Google would penalize you. So far, these have only been rumors...

Mass Effect 3 Game Bows to Social Media

Marketers need to take notice of how fast people can turn against you, as Bioware, the makers of Mass Effect 3 found out. While...

Social Media CPA Services Offered by CPX Interactive

ADOTAS - Digital advertising company CPX Interactive has rolled out a new suite of social media ad strategies, as the company announced late yesterday....

(InfoGraphic) Beat Facebook’s EdgeRank

Perhaps one of the most awesome Infographics on how to get people to pay attention to your status updates, among other things. It's simple,...

(VIDEO) 5 Common SEO Mistakes

Google's newest super-star Maile Ohye, has come out with a video that points out 5 common mistakes people are making with SEO and 6...

Check out Facebook’s New Privacy Policy and Stop Complaining

Facebook has just released the changes to their privacy policy, and it’s has one huge very noticeable change: it’s called a Data Use Policy,...

Women in Power: Samantha Murphy Runs Forward

Samantha Murphy is one of those business women that you either really like, or you're really scared of. She's known to be one of...

Must read

From Open Internet Hero to Walled Garden Villain: Is The Trade Desk the New Google?

The Trade Desk is doing a masterclass in the...

Google’s Monopoly Game: All the Pieces, All the Power

Roll up, roll up! Welcome to the greatest show...

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and...

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops...

How Advertisers Are Betting Big on Gamers in Q3 and Q4

There’s an audience, and then there are gamers. Imagine...

How Jon Walsh Built Adtech’s Largest Chat Empire (and Shook Up the Job Market)

Jon Walsh isn’t just a name in adtech; he’s...

Netflix Is Messing Up Big Time: How the Streaming Giant Is Losing Its Way with Ads

Netflix, once the uncontested ruler of the streaming universe,...

Google’s New Playbook: Ads Next to Nazis and Naughty Bits

Well, well, well, what do we have here? It...