Adscend Settles with AG for $100k

Performance Marketing Insider has learned that Adscend Media has settled their legal battle with the Washington Attorney today. In a case that gained national attention, when the AG and his lawyers got on national TV has ended with a miniscule settlement of only $100,000. This should be surprising news in light of the AG’s claims that Adscend Media were “scammers” engaged in as much of $1.2M of scams on Facebook per month.

However, its not really surprising that they settled for such a small amount, since just last week it was revealed that Facebook had dropped their complaint against Adscend and that the AG voluntarily dismissed most of their complaint after the case seemed to fall apart.

The full terms of the settlement can be found below.

Pesach Lattin
Pesach Lattin
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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