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Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Marketing Madness

Affiliates Sue ZeekRewards

Since ZeekRewards has been shut down by the the SEC for a $600M Ponzi Sceme, some of the affiliates are looking to recover money...

Pesach Lattin - 2012-09-17

Marketing Madness

Power Wallet Launches New Innovative Affiliate Program at FinCon

In this episode of Performance Marketing Insider TV, Murray Newlands interviews Steph Lewis of Power Wallet at FinCon 2012 to learn about their recently...

Pesach Lattin - 2012-09-16

Marketing Madness

iOS 6 Allows Users to Limit Ad Tracking

With all the hype about Apple’s brand new iPhone 5 and the excitable iOS 6, many marketers are bombarded with potential new marketing prospects,...

Pesach Lattin - 2012-09-16

Specials

Who Really is Using Social Media?

A fact that will always reign true is that good marketing relies on the targeting of the right demographic. Sure, there are hundreds of...

Pesach Lattin - 2012-09-16

Specials

Will iPhone5 Hurt Android?

Mobile advertisers are going crazy over the iPhone 5 right now. It is completely understandable too, as this new phone offers many things that...

Pesach Lattin - 2012-09-13

Marketing Madness

Twitter is Raking in Ad Cash

I do not want to seem as if I am trying to promote eMarketer, with all the information I get from their studies and...

Pesach Lattin - 2012-09-13

Marketing Madness

Want High CTRs? Use Video Ads

Online video ads are still far less numerous than television ads, but that does not necessarily mean that they are not turning out to...

Pesach Lattin - 2012-09-12

Specials

Men Buy More than Women in Mobile

There are countless businesses and brands out there that are all trying to target their advertising efforts at one demographic in particular; shoppers. However,...

Pesach Lattin - 2012-09-12

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Pesach Lattin

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