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Monthly Archives: March, 2013

Marketing Madness

7thingsmedia buys stake in platform Fashion Traffic

London, UK – 18th March 2013 – London and New York-based digital media agency, 7thingsmedia announced today that it has bought an equity stake...
Press Release -
Marketing Madness

LeadsCon Rocks Las Vegas to Tune of $200M

LeadsCon just ended a minute ago as I am writing this having left the hall, and all I can say is “Wow!”  The convention,...
Pesach Lattin -
Marketing Madness

Christmas is Great for Mobile Advertising, But There are Others

Make a guess about what time of year mobile advertising revenue and mobile use overall grows substantially. Anyone that follows mobile advertising will say...
Pesach Lattin -
Marketing Madness

Product Demonstration Videos Lead to Conversions

We know a lot about today’s video marketing scene, in regard to performance. We know what types of video advertisements get the most views,...
Pesach Lattin -
Marketing Madness

Report: What Is Going On in Mobile Search?

Something that is becoming more and more evident as the days pass is that the desktop version of Google is not seeing quite as...
Pesach Lattin -
Marketing Madness

Bad Reactions When Google Removes Ad Blocking Apps

Google is now taking steps to ensure that advertisements meant for mobile devices will be seen, without anything getting in between the mobile user...
Pesach Lattin -
Specials

The Elephant in the Pocket – Pay Per Call

You’ve probably read dozens of articles in the past year forecasting the growth of mobile. There is a lot of hype and buzz around...
Julia Stead -
Marketing Madness

Erin Cigich of Clickbooth wins Award

SARASOTA, Florida (March 7, 2013) – Leading performance-based marketing network, Clickbooth, congratulates President and Manager, Erin Cigich, who has been selected as a Glass...
Press Release -
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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with a shiny new toy to monitor the streaming wars. Introducing...
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CTV/OTT Streaming

Netflix and EDO: Turning Viewers into Ad Responders

Alright folks, grab your popcorn because Netflix is taking a sledgehammer to the streaming ad game. At its recent...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of "Ad Tech Gone Wild." Picture this: Colossus Media LLC, strutting...

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Adtech

Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with...
Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of...

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