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Monthly Archives: July, 2012

Foursquare Further Assists Small Businesses

It isn’t really that often that you’ll read something in marketing news that pertains directly and specifically to small business. Sure, it’s good to...

Target Tweets Make Twitter a Better Platform

Advertising on Twitter has always been sort of shaky, in that it’s impossible to target a certain demographic. The only way to reach a...

FTC Says what “Up To” Means

On June 29, 2012 the Federal Trade Commission released a study regarding use of the phrase “up to” in conjunction with representations made in...

How to Gain Trust?

Every business wants a good reputation with consumers, having them believe that they are reliable and trustworthy. The known ways to create an online...

New Tricks from Facebook Introduced

Regardless of what people are saying about their techniques, Facebook is going to continue building up their name in advertising. Again and again we...

CPA Networks: Stop Bitchin’ on Facebook

You know what you’ll never see? The CEO of a fortune 500 company out on Facebook complaining about his workers, or his advertisers, or...

Why Are Advertisers Losing Interest in Social Media?

Social media is one of the best of many tools that marketers have for successful advertising. It’s shown great results in the past, and...

(PMI-TV) Next Big Thing: Making Bank with Game Downloads

Ad4Game CFO Saad Ayouch talks about how Ad4Game is becoming one of the largest gaming related ad networks in the world, and how publishers...

Latest news

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...