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Tag:advertising

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CTV/OTT Streaming

treaming Video Advertising’s Dirty Secret

The data is in: streaming has finally overtaken cable as the most popular source of television content in the U.S.
Pesach Lattin - 0
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Crypto Blockchain

Say Goodbye to NFTs?

A recent report from Chainalysis, a blockchain data platform, says that through May 1, collectors have spent $37 billion in the NFT...
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Marketing Madness

How to Use the 4A Framework For Marketing Genius

The 4A Framework is a content strategy that involves creating four pieces of content on the same topic, each from a different...
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Performance Marketing

Affiliate Marketing = Fraud in 2022

 If you read some of the latest data surrounding the extent of affiliate fraud, you might have questions. In 2020, nearly 10% of...
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Marketing Madness

Three Common Pitfalls of Social Media Marketing

There can be no doubt that social media marketing is now an essential part of any successful marketing strategy. With over 2.3...
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Email Marketing

Legal: California Governor Passes Data Broker Registration Law

If compliance with the California Consumer Privacy Act isn’t enough to fill marketers’ compliance plates, California Governor Gavin Newsome has signed a...
Richard B. Newman - 0
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Profiles

Sam Decker, Scam or Legit Expert?

Works for: Fair Worlds Title: Co-founder and Executive Chairman (VR/AR) Do you know anything about them? Rate them, leave a review!
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Profiles

Michael Snow, Scam or Legit Expert?

Works for: United Way Title: Senior Director Business Development Do you know anything about them? Rate them, leave a review!
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Latest news

LeadersPesach Lattin - 0

Anthony Toklo hired as CMO of Davis-Standard

Davis-Standard has appointed Anthony Toklo as the company's chief marketing officer. His new position will see him...
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MetaversePesach Lattin - 0

How Luxury Brands Are Embracing Immersive Content (UPDATED)

As any fashionista knows, luxury brands are always one step ahead of the competition. They have to...
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Marketing MadnessPesach Lattin - 0

Are Your Ads Funding Terrorism?

While brands are rightly concerned about their advertising showing on sites that promote white supremacy and terrorism,...
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Must read

MetaversePesach Lattin - 0

How Luxury Brands Are Embracing Immersive Content (UPDATED)

As any fashionista knows, luxury brands are...
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Marketing MadnessPesach Lattin - 0

Are Your Ads Funding Terrorism?

While brands are rightly concerned about their...
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ARCHIVE

Diana Hernandez Isaza, Scam or Legit Expert?

Pesach Lattin - 0
Works for: Aluna Title: Director of Perfomance. Co-Founder Do you know anything about them? Rate them,...
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In Memoriam: Sebastian Quezada

Marketing Madness Pesach Lattin - 14
Yesterday I learned that my old friend Sebastian died. It wasn’t really a surprise,...
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Celeste Miranda, Scam or Legit Expert?

Marketing Madness Pesach Lattin - 0
Works for: Celeste Miranda & Associates (formerly The Cannabis Marketing Lab) Title: Founder and CEO Do...
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Must Read

5 Reasons You Didn’t Earn Money With an Affiliate Program

Specials Adam Riemer - 4
One thing that more Affiliates should consider before they join an Affiliate program is...
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Marianne Radley added as CMO of Smoothie King

Leaders Pesach Lattin - 0
Smoothie King has added an experienced marketing executive to its leadership team....
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Beth Henry Hired as CMO of Curative

Leaders Pesach Lattin - 0
Curative, a leading healthcare delivery company, today announced the appointment of Beth...
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