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Pesach Lattin

http://www.adotat.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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Specials

What are The Best Times for Online Video Marketing?

When marketing online through the use of video advertising, it is easy to see that digital video marketing does not have as great an...
Pesach Lattin -
Marketing Madness

People Like Bing More Than Google?

Bing recently chose a very interesting way of figuring out just how relevant they are in the world of search engines. It was also...
Pesach Lattin -
Specials

Images and Video are Taking Over Twitter

A while ago, people would simply browse the internet to read news articles, read what their friends have been up to, or even just...
Pesach Lattin -
Lawyers Run The World

40% of Mobile Clicks Are Fraud?

Scrolling on a smartphone is simpler than it is on a desktop or laptop computer for most people. All it takes is a simple,...
Pesach Lattin -
Marketing Madness

Rakuten LinkShare to Acquire mediaFORGE

(Press Release) NEW YORK CITY – September 5, 2012- Rakuten LinkShare today announced it has entered into a definitive agreement to acquire mediaFORGE, a...
Pesach Lattin -
Specials

The Better Way to Get More Likes

In spite of a slow news day, I recently found information from a study that could come as good advice to some in light...
Pesach Lattin -
Marketing Madness

Facebook: Cracking Down on Phony Likes

It’s not the proudest moment in the life of any marketer or brand when they have to start buying likes on Facebook or followers...
Pesach Lattin -
Specials

What’s Hot in Health Affiliate Marketing?

Murray Newland of PMI-TV speaks to Warren Bright of MarketHealth about what is hot in health affiliate and performance marketing right now. MarketHealth is...
Pesach Lattin -
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Streaming was supposed to be the savior of TV—the...
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A civil investigative demand (“CID”) is the instrument by...
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Recipients of FTC warning letters and notices of penalty...
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Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

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About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

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