Saturday, August 2, 2025

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Industry Veteran Seeking New Position

"Nili" (Debra) Leeds Living in Tel Aviv currently and moving to California, USA DcLeeds79@hotmail.com  Mobile: +972-54-799-4104   EXPERIENCE 1/2012-      PLYmedia Inc-AdStract                                                                             Tel Aviv, Israel      4/2013        Head of...

Facebook Removing Ads from Pages

In order to pacify some of the more brand-conscious advertisers out there, Facebook has decided to start reviewing pages with questionable content and removing...

Mobile Advertisers Targeted by Lookout

When people download that great new free app they can expect to see some sort of advertisement embedded somewhere within.  It is well known,...

Yahoo! Kills AltaVista, Axis, Neighbors and Others

While most of the news from Yahoo has been about the purchasing or innovating of new products and services, they recently announced the elimination...

ReputationChanger to Become Brand.com

ReputationChanger, the leading provider of online reputation management services has announced that they will be acquiring Brand.com for a six figure price.  ReputationChanger has...

Twitter Purchases Spindle for Real-Time Local Search

Spindle, a tool which has been growing in popularity over the past couple years by providing real time information about things going on near...

FTC Cracking Down on Search Engines

The US Federal Trade Commission (FTC) posted on their site that they have sent out letters to over 20 search engines regarding some updates...

Epic Media Group & Kinetic Social Refuse To Pay

Almost a year after after I proclaimed the end of Epic Media Group, and then pointed out how they were creating a plan to...

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How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

The Good, the Bad, and the SPO-ly

The Hidden Flaws Behind Ad Tech’s Favorite Buzzword. Supply Path...

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Look, marketing land is littered with marketers clinging to...

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

In a move that has the advertising world clutching...

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

There’s now a saying in adtech: when PR people...