Procore Technologies, a leading global provider of construction management software, has announced the appointment of Sarah Hodges as its Chief Marketing Officer (CMO). In her new role, Hodges will be responsible for developing the strategic marketing plan and overseeing all marketing activities worldwide in support of Procore’s financial and strategic business objectives.
Procore’s Founder, President, and CEO, Tooey Courtemanche, expressed his excitement about Hodges joining the team. He said that Hodges is a highly-experienced, talented marketing leader with a proven track record of building and expanding global SaaS brands. He added that Hodges’ customer-centric approach to marketing and her ability to lead and inspire teams make her the ideal fit for this role.
Hodges joins Procore after holding several leadership positions at Autodesk, where she led the strategy and marketing for the construction business line and product management for the media and entertainment business line. With over 20 years of experience at global SaaS companies, Hodges brings deep expertise in driving go-to-market strategies, managing business performance, and leading cross-functional teams.
Hodges is excited to elevate Procore’s vision of improving the lives of everyone in construction, and she expressed her enthusiasm for the role. “Procore’s potential is unlimited, and I look forward to working with the team to build the brand’s momentum globally,” she said.
Based in Boston, Hodges holds a joint marketing and communications business degree from Northeastern University. Hodges is also a Board Overseer for the Boston Children’s Museum and plays an active role in inspiring females in the construction industry.
Hodges’ appointment comes ahead of the Women in Construction week, which starts on March 6th. Procore is hosting a webinar called “The Data on Diversity and Women in Construction,” which is an opportunity to celebrate the progress made in the industry and explore why retention is key to a diverse workforce.
Procore is a leader in cloud-based construction management software, and its platform connects every project stakeholder to solutions that are built for the construction industry. The company’s mission is to improve the lives of everyone in construction by helping to build quality projects, safely, on time, and within budget. With Hodges’ appointment, Procore is expected to expand its reach further and enhance its strategic marketing initiatives globally.