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Schaaf-PartnerCentric Acquires Paulson Management Group

Schaaf-PartnerCentric, a leading affiliate program management agency, has recently announced that they have acquired Paulson Management Group, Inc.  The financial terms of the agreement have not been disclosed at this time, but the two companies will operate out of the existing main offices of Schaaf-PartnerCentric, in Austin, Tx.

The combined company will be managing over 75 different affiliate programs, including Moosejaw Mountaineering, LightInTheBox, and others.

Heather Paulson, President of Paulson Management Group, said, “I’m pleased to support this acquisition to the benefit of all PMG clients and associates.  Brook Schaaf and his associates will continue our service offerings by enriching a legacy that was born out of passion and will continue to thrive under Schaaf-PartnerCentric management and guidance.”

Brook Schaaf, CEO and Co-Founder of Schaaf-PartnerCentric said of the deal, “We are thrilled to announce this deal with Heather.  We have had good conversations with her team and clients, whom we look forward to continuing to serve.”

This is a major advancement for the already rapidly growing affiliate company.  In 2013, Schaaf-PartnerCentric reported that their retail clients have enjoyed an average year-over-year growth in revenue of 171%, with the average cost per sale dropping by an impressive 26%.

They also received the prestigious Affiliate Summit Pinnacle Award for Affiliate Program Management Agency of the year in 2013.


Pesach Lattin
Pesach Lattin
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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