Yearly Archives: 2013

Marketing Madness

Adknowledge CPM Email Advertising Showing “Google-Like” Results!

Adknowledge’s email channel, AdStation, has announced CPM-based pricing for email advertisers and it looks like it’s really worth taking a look at. Highly targeted...

Pesach Lattin - 2013-12-19

Marketing Madness

Major Changes in Digital Marketing in 2014

A new report has been released by professional services firm, KPMG, which forecasts that 2014 will be filled with some significant mergers and acquisitions...

Pesach Lattin - 2013-12-19

Marketing Madness

LeadBolt New Mobile Ad Format Uses Gyroscope

LeadBolt has been a major player in the mobile app development and advertising market for some time, and they have just announced an innovative...

Pesach Lattin - 2013-12-19

Marketing Madness

GMAIL Image Caching Change getting Mixed Reviews from Email Marketers

Google has recently started caching images for emails that come into their Gmail system so that they can serve them directly, rather than retrieving...

Pesach Lattin - 2013-12-16

Marketing Madness

Mobile Commerce key to Rakuten LinkShare’s Cyber Week Results

Rakuten LinkShare, a global leader in performance marketing, has recently published a press release where they went over their results during ‘digital week’ which...

Pesach Lattin - 2013-12-16

Marketing Madness

Haters Gonna Hate Original Mix by PMI

Original Mix by Pace Lattin & Bryce Graven, produced by PMI. If you are successful, you have to accept one thing: Haters. The moment you...

Pesach Lattin - 2013-12-15

Marketing Madness

How to Start a Holiday Affiliate Site

As a performance marketer, you are almost certainly on the lookout for the latest trends and fads to take advantage of. In addition, looking...

Pesach Lattin - 2013-12-15

Lawyers Run The World

Google to be Accused of Violating Canada Antitrust Laws

Just as Google is coming to the end of a long legal battle in Europe, it seems a new case is just starting, and...

Pesach Lattin - 2013-12-15

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Latest news

Adtech2024-04-19

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...

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CTV/OTT Streaming2024-04-19

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Adtech2024-04-18

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

Must read

CTV/OTT Streaming2024-04-19

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Adtech2024-04-18

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...