Monthly Archives: October, 2012

Leaders

Media Optimization is Key to Media Buying

If you aren’t using a media optimization tool while media buying, you are wasting your time. Murray Newlands sits down with Ezra Doty, the...

Murray Newlands - 2012-10-16

Marketing Madness

Senate to Investigate Data Brokering

Senator Jay Rockefeller, the Chairman of the Senate Commerce Committee has sent letters to companies that compile and sell data about consumers asking them...

Pesach Lattin - 2012-10-16

Marketing Madness

InfoGraphic: Where People Kill Their iPhone

Interesting InfoGraphic that talks about where most people kill their iPhone. For some reason most iPhone accidents occur in the kitchen, perhaps put down...

Pesach Lattin - 2012-10-16

Marketing Madness

Fake YouTube Ad Views Kill Conversions

It would appear there is some newfound controversy in the realm of video marketing, an industry that relies heavily on the TrueView ads that...

Pesach Lattin - 2012-10-15

Marketing Madness

iOS 6 Helpful to Marketers but Worrying Device Users

The average Joe these days has a pretty basic understanding of what it means when people tell them that they are being “tracked” in...

Pesach Lattin - 2012-10-15

Marketing Madness

Interactive Marketing Reaches Record High of $17B

A lot of the information regarding mobile marketing is up and down, with some saying good and others saying bad. So, to avoid the...

Pesach Lattin - 2012-10-15

Marketing Madness

Google Still Leads Search

An article that was written about a month back, along with the recent recurring commercials from Bing will tell you during a certain survey...

Pesach Lattin - 2012-10-15

Lawyers Run The World

Why Care About Compliance?

In the past year alone, the Federal Trade Commission (FTC) accused 10 individual affiliate marketers and two affiliate networks of using deceptive online marketing...

Dawn Kidwell - 2012-10-14

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