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Yearly Archives: 2011
Marketing Madness
Is Article Spinning a Waste of Time?
"Is Article Spinning a bad idea," asks a reader. By article spinning (sometimes known as article cloning) I assume that you're referring to the...
Alex Becker
-
2011-01-17
Email Marketing
Email Marketing for the Mobile Set
ADOTAS – Reading this article on your smartphone? You are not alone. With the advent and further enhancements of the iPhone, Blackberry, Droid and...
Pesach Lattin
-
2011-01-12
Marketing Madness
Great Email Subject Lines Explained!
Despite repeated proclamations of its extinction, rumors of the death of email marketing have been greatly exaggerated — especially since email and...
Pesach Lattin
-
2011-01-10
Marketing Madness
4 Keys to Negotiating with an Affiliate Manager
Some affiliates like to fly “solo” and others prefer to utilize their Affiliate Manager’s knowledge and resources to maximize their opportunities and payouts. Over...
Alex Becker
-
2011-01-04
Marketing Madness
Guide to Affiliate Summit West 2011 in Las Vegas
The time has come again for the affiliate marketing industry to meet in Sin City. My old friends Missy and Shawn have moved their...
Pesach Lattin
-
2011-01-04
Marketing Madness
What is Affiliate Summit?
So, what is Affiliate Summit? Having survived a canceled flight back from Vegas and the craziness that ensues after being out of the...
Pesach Lattin
-
2011-01-03
Marketing Madness
Five Effective Copywriting Tactics for Affiliate Marketing
There's a well-known "guru" of marketing (ie, wants to take your money and give you BS) out there who gives a course costing over...
Alex Becker
-
2011-01-01
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Adtech
2024-05-17
Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?
Alright, so Nielsen decided to jazz things up with a shiny new toy to monitor the streaming wars. Introducing...
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CTV/OTT Streaming
2024-05-17
Netflix and EDO: Turning Viewers into Ad Responders
Alright folks, grab your popcorn because Netflix is taking a sledgehammer to the streaming ad game. At its recent...
Adtech
2024-05-16
Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?
Alright, folks, gather around for the latest installment of "Ad Tech Gone Wild." Picture this: Colossus Media LLC, strutting...
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Adtech
2024-05-17
Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?
Alright, so Nielsen decided to jazz things up with...
Adtech
2024-05-16
Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?
Alright, folks, gather around for the latest installment of...