Tag:direct track

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Marketing Madness

DirectTrack Still Down, Says it Was Scheduled Maintenance

Almost 48 hours since the original crash, Performance Marketing Insider has learned that there are still networks facing significant or complete network outage. As...

Pesach Lattin - 2012-02-25

Marketing Madness

Dozens of Networks Shut Down: DirectTrack Suffers Massive Failure

According both DirectTrack and it's customers, DirectTrack has suffered a massive failure to its entire system, that has no “immediately resolution.” Those in the...

Pesach Lattin - 2012-02-24

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Adtech2024-04-19

Netflix Decides Subscribers Are So Passé: The New Metrics Are in Town

Netflix is slapping the streaming world around, reigning supreme like a binge-watching overlord and making corporate boardrooms and basement...

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CTV/OTT Streaming2024-04-19

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars, is now waving the white flag—made entirely of commercials. At...

Adtech2024-04-18

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...

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CTV/OTT Streaming2024-04-19

Paramount’s Lifeline or Just More Line? The Ad-Supported Gamble to Stay Afloat

Ah, Paramount+, the scrappy underdog of the streaming wars,...

Adtech2024-04-18

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...