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Tag:affiliate marketing

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Adtech

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of "Ad Tech Gone Wild." Picture this: Colossus Media LLC, strutting around like the Big Man...
Pesach Lattin -
Marketing Madness

From Mad Men to Sad Men: The Decline of Creative Courage

Creativity in marketing: that elusive muse that once danced freely across billboards, TV screens, and magazine spreads, seems to have taken a long hiatus,...
Pesach Lattin -
Marketing Madness

Apple Gets a $2 Billion Wake-Up Call: Pocket Change or Reality Check?

Oh, look at Apple, stumbling into a bit of a mess, haven't they? Hit with a whopping $1.95 billion "oopsie" fine by the EU,...
Pesach Lattin -
Marketing Madness

Unveiling the Intricate Nexus: Decoding the Relationship Between Attention and Brand Outcomes

Let's start here: Understanding the nuanced correlation between capturing consumer attention and achieving concrete brand outcomes has proven to be an intricate puzzle. A...
Pesach Lattin -
Lawyers Run The World

Unmasking the FTC’s Endorsement Guides: A Comprehensive Look at Clear and Conspicuous Disclosures

The Federal Trade Commission (FTC) recently unveiled its long-awaited final revisions to the Guides Concerning the Use of Endorsements and Testimonials in Advertising, much...
Pesach Lattin -
Adtech

Schiller’s Showtime: A Media Maverick’s Insights Unveiled

Where the landscape can shift with the wind, one name stands out as a beacon of wisdom and innovation: Scott Schiller. As a seasoned...
Pesach Lattin -
Specials

5 Reasons You Didn’t Earn Money With an Affiliate Program

One thing that more Affiliates should consider before they join an Affiliate program is what their chances of making revenue with one program over...
Adam Riemer -
Crypto Blockchain

5 Ways To Engage Creative Consumers in the Metaverse

The creator economy is booming, with more and more people turning to creative pursuits to express themselves and make a living. Creative consumers are also...
Pesach Lattin -
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Adtech

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of waffling on third-party cookies, the tech behemoth has decided to...
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Adtech

#MADWOMEN: From Catwalk Queen to Data Diva

Hold onto your spreadsheets, people, because today we’re talking about Phoenix Ha—a powerhouse who ditched the glamour of Vogue...
Adtech

AI Hysteria: Are We Heading for Another Dot-Com Debacle?

Hold onto your hats, folks, because the AI hype train is barreling toward what looks like a brick wall....

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Adtech

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of...
Adtech

#MADWOMEN: From Catwalk Queen to Data Diva

Hold onto your spreadsheets, people, because today we’re talking...

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