Sunday, May 19, 2024

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Pesach Lattin

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

New York To Ban Anonymous Posts?

New York Legislators have introduced a new bill, called the Internet Protection Act that would make it illegal to posts anonymously. The purpose of...

$50 Billion in Untapped PPC?

It seems that everyone loves to talk about how to get advertising approved on Facebook and how exactly Google Adsense might still work for...

Performance Horizon Group Wins Award

Performance Horizon Group (PHG), a leading provider of performance marketing technology, secured a win for ‘Best New Entrant’ at the 2012 annual Performance Marketing...

AffiliateTraction to Offer Brand Protection

AffiliateTraction is the first affiliate marketing agency to offer affiliate program content oversight for affiliate program management. AffiliateTraction, the multi-national affiliate adverting agency responsible...

(InfoGraphic) How to Market Your Blog Post

Wrote a nice blog post, think people will like it? Well, that's obviously the first part, but now you need to market it, drive...

Organic Food Makes People Jerks

In off-beat news, the Journal of Social Psychology and Personality Science has published a study that says that buying organic food in turns makes...

DMG Launches Mobile Fraud Solution

Traffiliate for Mobile, DMG's platform that provides comprehensive real-time visibility of mobile campaigns, now includes an anti click fraud solution for more accurate measurement...

Iran will Destroy…Google?

The government of Iran is pissed about lots of things. It usually has something to do with the United States or Israel, or occasionally...

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Nielsen’s New Tool Puts the Streaming Wars in Perspective, Or Does It?

Alright, so Nielsen decided to jazz things up with...

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Alright, folks, gather around for the latest installment of...

Ink, Bourbon, and Bytes: Inside David Kaplan’s Media Transformation

On the latest episode of the ADOTAT Show, I...

Amazon’s Upfront: One Funnel to Rule Them All

Amazon didn’t just host an upfront event; they held...

Quality vs. Premium: Erez Levin Digs Into Ad Attention With a Pickaxe and Pan

Alright, gather 'round, folks. Erez Levin’s back from the...

Colossus SSP: The Dark Lord of Programmatic Advertising?

In a galaxy far, far away, where the mystic...

From Schmidt to Space: How Michael Cammarata’s AI Ambitions Could Fry the Grid

When life hands you lemons, you might make lemonade—but...

Roblox’s Year of Scale: How Ads Became the Name of the Game

Alright folks, the digital playground where avatars roam free...