Most recent articles by:

Pesach Lattin

http://www.adotat.com

Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pesach Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

CTV/OTT Streaming

FuboTV Drops “TV” from Brand Name in New Rebranding Effort

FuboTV, the popular virtual multichannel video programming distributor (vMVPD), has rebranded its name to simply "Fubo." The name change represents a new...

Pesach Lattin - 2023-03-21 0

CTV/OTT Streaming

The Morgan Mindset: Navigating the Complex World of Advertising

Dave Morgan is a name that any ad-tech enthusiast would be familiar with. As the founder and CEO of Simulmedia, he has...

Pesach Lattin - 2023-03-21 0

Hiring & Management

Bad Ass Coffee of Hawaii Names Chris Ruszkowski as CMO: Bracing for Strong Brew Growth!

Bad Ass Coffee of Hawaii, a leading coffee franchise known for its premium sourcing of Hawaiian coffees and memorable cafes, has announced...

Pesach Lattin - 2023-03-21 0

Lawyers Run The World

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Eric Troutman, commonly known as “the Czar” in certain legal circles, is one of the country's top class action defense lawyers and...

Pesach Lattin - 2023-03-21 0

Leaders

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

Frios Gourmet Pops, the rapidly growing franchise known for their delicious and creative popsicle flavors, has recently appointed Jennifer Rogers as their...

Pesach Lattin - 2023-03-20 0

Hiring & Management

Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

Exclusive Markets, the multi asset brokerage firm with a global presence, has announced the appointment of Hemant Kumar as its new Chief...

Pesach Lattin - 2023-03-20 0

News

Ming Tsai’s “Roofie” Recipe: A Dash of Controversy and a Side of Backlash

Boston's culinary scene has recently been sizzling with drama - and not the kind you might find in a well-stocked pantry. Celebrity...

Pesach Lattin - 2023-03-19 0

Hiring & Management

Rob Armstrong Stripes Up as Zebra Technologies’ New Chief Marketing Officer

Zebra Technologies, a company that provides solutions and partners for businesses to deliver a performance edge, has announced the appointment of Rob...

Pesach Lattin - 2023-03-19 0

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Artificial IntelligencePesach Lattin - 2023-03-240

Pesach Lattin

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Generative AI in Marketing: Unleashing Creativity or Unraveling Chaos?

Laura Goldberg: The Data-Driven CMO Shaping the Future of Marketing

Diversifying Media Mixes: A Surprising Solution to Data Acquisition

Impact.com Hires Talent-Whisperer Michelle Denman as CPO

The Morgan Mindset: Navigating the Complex World of Advertising

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

Mary Gilbert: Revolutionizing B2B Marketing with Folloze Buyer Experience

Tal Klein: The Wizard of Digital Engagement

Glossier’s Glam Squad: Meet the All-Women Exec Team Revamping the Beauty Brand

Pluto TV’s EyeQ: The Future of Holistic Streaming Advertising

ARCHIVE

Scooter’s Coffee Steps Up Game, Hiring Malorie Maddox as Chief Marketing Officer

Bots and Scrapers and Data Centers, Oh My! The Growing Problem of Invalid Traffic

The Morgan Mindset: Navigating the Complex World of Advertising

Must Read

Exclusive Markets: The New Face of Finance with Hemant Kumar as CMO

Frios Gourmet Pops Taps Marketing Expert to Help Them Lick the Competition

The Czar of TCPA Defense: Eric Troutman’s Reign of Litigation Strategy

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