Catherine D. Henry is a seasoned executive with over 20 years of experience in marketing and innovation strategies. She is currently serving as the SVP Web3 and Metaverse Strategy at Media.Monks, where she helps companies understand and navigate the Metaverse. With her expertise in new technologies and digital media, Catherine guides businesses to exploit the potential of the virtual economy through digital assets, immersive games, entertainment, marketing, and virtual influencers.
Prior to joining Media.Monks, Catherine served as the Global Account Lead for XR Innovation Strategy at Palpable Media. In this role, she specialized in virtualization strategies for the contact-free economy that blend AI, virtual and augmented realities, 5G, the internet of things, immersive and interactive experiences, and training for advertising, entertainment, and enterprise.
Before her role at Palpable Media, Catherine worked as the Head of Technology Marketing for EMEA and Asia at Robeco. During her time at Robeco, she advised a $1 billion client portfolio on tech investments and managed key client accounts across Asia, Europe, and Spain. She was also responsible for client retention and cross-selling, and was recognized as a technology specialist and a thought leader on the future of sustainability and XR technologies.
Catherine also served as the SVP of International Marketing at Advanced Capital, where she was responsible for global client, IR, and PR activities in several countries including Switzerland, Italy, France, Scandinavia, and the UK. She organized client marketing, meetings, and conferences, and was highly regarded for her presentation skills with clients ranging from private banks to large institutional investors.
Earlier in her career, Catherine held the role of Global Team Leader at Man Group, where she headed a global marketing team and client relationships in 64 markets for the world’s largest hedge fund. She was responsible for budgets, hiring, staff training, and setting marketing strategy and KPIs.
Throughout her career, Catherine has been a thought leader and author on the future of web3 and the Metaverse, and has presented as a keynote speaker at several conferences and events. She has also received numerous awards and recognition for her work in marketing and innovation strategies.
Catherine’s extensive experience and knowledge in the fields of technology, marketing, and innovation have made her a sought-after expert in the industry. She continues to guide businesses towards the future of digital media and the virtual economy, and remains at the forefront of advancements in the Metaverse.